Catizen is a swipe-to-earn Telegram mini-app and ecosystem. Players of the trending crypto game breed cats and earn rewards simply by swiping. This guide explains Catizen’s gameplay, the reasons behind its viral success, and what to know about the $CATI token in 2024.
KEY TAKEAWAYS
• Catizen is both a Telegram mini-game and a marketplace for games.
• Players breed cats and earn tokens for completing tasks.
• CATI is the official token of the Catizen mini-game.
• Private investors will have to wait 12 months to receive CATI and will be subject to a four-year vesting period.
What is Catizen?
Catizen is a web3 social entertainment platform and play-to-airdrop ecosystem developed by Pluto Vision Labs. It is also a viral Telegram mini-app and game.
The mini-game has amassed millions of users since its launch on March 19, 2024. Telegram and the TON blockchain have quickly become an established home of web3 games like Catizen, siphoning attention away from the meme coin trend that characterized the first quarter of 2024.
According to Telegram CEO Pavel Durov’s post on the messaging app, Catizen had over 26 million players as of July 30, 2024. Pavel reports the game has generated more than $16 million from in-app purchases and plans to donate 1% of its revenue to stray cats through its CatizenVibe — Heal the World grant program.
Since its launch, Catizen has expanded rapidly, reporting over 40 million registered players and 4.1 million daily active users, currently. This growth has been driven by both its engaging gameplay and its reward structure, making it a favorite among both casual gamers and crypto enthusiasts.
How does Catizen work?
Catizen leverages airdrops and bonuses, retaining engagement through consistent gratification. In terms of gameplay, the Catizen mini-app diverges from the typical tap-to-earn model employed by similar games like Notcoin and Hamster Kombat.
Catizen is more complex. It takes players into a feline metaverse where they become the mayor of their own city. The goal is to breed cats, build infrastructure, and earn tokens, which can be converted into Catizen tokens ($CATI).
Users complete daily missions to earn bonuses, including cat (vKITTY) and fish tokens. To further boost earnings, you can level up, invite friends, and crossbreed your cats. The unique play-to-airdrop model ensures all in-game activities make players eligible for future airdrops, including Season 2.
Recent development:
A notable update as of September 2024 is that players can now stake their $CATI tokens for additional rewards, adding a new element of strategy to the game.
Catizen is integrated with the TON blockchain, which manages players’ transactions and distributes rewards. This acts as a web3 funnel for users as it prompts the creation of TON wallets.
Key features of Catizen
Both the Catizen game and platform have several unique features. Here’s a quick summary.
Platform (Catizen)
- An ecosystem of games to onboard users into web3
- Play-to-airdrop, where every game leads to an airdrop
- Future plans to create an e-commerce platform
Game (Catizen)
- Play and trade using the Telegram bot
- Earn tokens from referrals
- Daily missions and quests to boost your earnings
- Leaderboard to track global Catizen rankings
- Join clubs to boost your earnings
- Open mystery boxes (Blind Boxes)
- Integrated with TON non-custodial wallets
Catizen tokens
Catizen’s range of in-game tokens can be a little confusing for new players. Here’s what to know.
Firstly, cats (vKITTY) and fish tokens are not actual tokens in the sense that they are not minted on the blockchain. Players will also encounter CATI, wCATI, and xZEN. You earn xZEN when referrals level up. Among all these $CATI is the only on-chain token.
$CATI is currently available for trading on major exchanges, such as Binance, Bybit, and more.
vKITTY
The primary token you receive as a reward in the Catizen game is vKITTY (i.e., the cat’s token). You can use this token to purchase new kitties. Alternatively, when you level up your cats, you earn more vKITTY.
However, it cannot be traded on exchanges or converted to $CATI directly. Instead, vKITTY plays a role in unlocking bonuses and making players eligible for airdrops of $CATI based on their in-game performance.
CATI
CATI is now the official and tradable utility token of the Catizen mini-game and ecosystem. The token was launched on September 20, 2024, with a total supply of 1 billion CATI. Following its release on major exchanges like Binance, OKX, and Bybit, the CATI token has seen a roller-coaster in terms of pricing, currently hovering around $0.5563.
The token will be allocated in the following distribution:
- Advisors: 2%
- Strategic investing: 3%
- Liquidity: 4%
- Seed funding: 8%
- Team: 20%
- Treasury: 20%
- Airdrop: 34% (reduced from 43%)
The presale was slated for a July-end release on Bybit, but on July 30, 2024, the team announced a delay, citing:
(the need) to achieve the best possible airdrop outcome for the community, while also considering the long-term development and sustainability of the CATI token…
Catizen team: via X
Notably, private investors will have to wait 12 months to receive CATI and will be subject to a four-year vesting period.
CATI’s current price has dropped nearly 50% from its all-time high of $1.11, signaling a need to watch for potential recovery or further downturns.
How Catizen is gearing up for Season 2?
Catizen recently announced its Season 2 update, which includes the expansion of the game center with over 20 new mini-games and more earning opportunities for players.
Additionally, the game now features a dedicated Catizen Game Center, hosting multiple mini-games, including new titles like Zen Triple 3D, Hero Wars, and Idle Magic School. This marks a shift from being a single-game platform to becoming a broader game hub for Telegram-based mini-games.
Catizen has ambitious plans to integrate 200+ new mini-games and a task platform by Q2 2025. This platform will include Web3 advertising systems to engage more users and reward participation.
Other improvements are in the pipeline. By early 2025, Catizen plans to introduce AI Cat companions, allowing players to interact with intelligent cat avatars for an improved experience.
Stay safe when using Telegram mini-apps
Catizen is a highly successful viral mobile game. It’s also part of the infrastructure of a growing, Telegram-based, gamified e-commerce marketplace. Yet amid the hype, new players must practice caution. Telegram is known to be a hotbed for scams. Ensure you only ever click official links and prioritize crypto wallet security at all times.
Disclaimer: If you’re looking to invest in $CATI, remember that project virality doesn’t necessarily equate to sustained profits for token holders. This article does not constitute financial advice. Do your own research and never invest more than you can afford to lose.
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