MicroStrategy Inc, a Nasdaq-listed public company, has turned a majority of its reserves into bitcoin. The purchase of over 20,000 bitcoin cost more than $250 million.

The Real Deal

Michael J Saylor, CEO of MicroStrategy, announced today that his company has purchased a massive amount of bitcoin. He sees it as a hedge against inflation. He summed his belief in Bitcoin via a press release:

This investment reflects our belief that Bitcoin, as the world’s most widely-adopted cryptocurrency, is a dependable store of value and an attractive investment asset with more long-term appreciation potential than holding cash.

After months of discussion, Saylor said, the company decided that Bitcoin was superior to cash as a reserve holding. He cited inflation and dollar devaluation due to Covid-19.

The company found that Bitcoin had “brand recognition” and “global acceptance.” He also called Bitcoin “digital gold,” even though some influencers in the crypto community, like Gemini’s Tyler Winklevoss, deny that this is the case.

Bitcoin and Gold have both surged beyond analyst forecasts in recent months, providing more impetus for major acquisitions like this.

Bulls at the BTC Gate

Jason Yanowitz of the Blockworks Group commented on the significance of this event.

He added in an article that this amounts to 60% of the company’s capital.

Indeed, balance sheets taken from the most recent quarterly SEC filing show that the company’s treasury contains about $420 million. With $250 million worth of BTC on the books, Bitcoin is now a majority of the reserves.

Microstrategy balance sheets | Source: SEC

“We are starting to see businesses owning bitcoin as marketable strategy,”

said Preston Pysh of the Investor’s Podcast Network.

Some are not so optimistic, though. Even if it is bullish, there’s no guarantee the move will attract additional investors. David Z. Morris, a Fortune magazine writer, worried such a move would upset stakeholders. Even though investors could bail, he still thought the move was a mistake.

The Next Step

Opinions aside, MicroStrategy stock was up almost 13% at the time of writing.

MicroStrategy stock rose 13% in morning trade | Source: Google

MicroStrategy calls itself the “largest independent publicly-traded business intelligence company.” Since business intelligence is a data-driven field, it’s no surprise that such a company would be the first to buy into BTC.

In short, this is a big step toward adoption. Coca Cola bottlers recently announced they will trial Ethereum for the supply chain. These companies may have just opened the floodgates. A simple question now remains: how long before other companies follow suit?