Responsibilities

📍Lead PR campaigns and announcements— set the strategy, goals, tactics, research and execution for optimal earned media outcomes 📍Media targets — leverage existing contacts and cultivate new relationships with web3 trade press and journalists across tech, business and mainstream media (digital publications, podcasts, video, etc.)
📍Content creation– craft client positioning/ messaging, press releases, pitches, thought leadership commentary and briefing materials 📍Proactive pitching– secure thought leadership opportunities across media, podcasts, and events. 📍Stakeholder management– coordinate all relevant internal and external parties, anticipating needs and timelines for successful execution
📍Comms infrastructure– support in all public relations activities, managing media inquiries and founder requests 📍Reporting– monitor, analyze and communicate PR results, creating post-report campaigns with actionable insights. 📍Market analysis– maintain a keen understanding of industry trends and make appropriate recommendations on how to insert clients into trending conversations. 📍Crisis communications: advise on strategic comms to help clients navigate sensitive situations

Requirements

📍3-5 years of experience working in comms/ PR at an agency or in-house, with a background in crypto, NFTs, web3, financial services, fintech, consumer finance, VC, fashion, gaming or entertainment 📍Understanding of web3 technology, prominent use cases, main blockchain ecosystems 📍Desire to work in the Web3 space
📍Track record of leading and executing successful public relations campaigns and securing earned speaking engagements 📍Strong media relationships 📍Sharp writing and editing skills 📍Capacity to thrive in a fast-paced environment and navigate multiple projects 📍Proven ability to collaborate and communicate with clients and teammates