About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Responsibilities:
📍Monitor and identify emerging trends, memes, and narratives within the crypto and degen communities 📍Create compelling, scroll-stopping social media content focused on themes of financial freedom, decentralization, and the future of money 📍Collaborate on global marketing campaigns that influence culture and community engagement, beyond traditional advertising 📍Support initiatives aimed at onboarding new users into Web3 and decentralized finance ecosystems 📍Engage with the community to understand sentiment and feedback, helping to refine content strategies
Requirements:
📍Deep passion for crypto, DeFi, and the concept of financial freedom 📍Strong understanding of social media platforms, especially those popular in crypto communities (e.g., Twitter, TikTok, Discord, Reddit) 📍Creative mindset with the ability to produce bold, humorous, and experimental content 📍Self-motivated, eager to learn, and able to thrive in a fast-paced, dynamic environment 📍Excellent communication skills and ability to work collaboratively within a global team 📍Prior experience or active participation in crypto communities is a plus but not mandatory
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