About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Responsibilities:
šWork closely with the B2B Product Marketing Lead to develop and execute end-to-end go-to-market strategies for product launches šSupport the production of marketing collateral to educate our clients on product value proposition, including blog articles, social media content, newsletter and more as needed šResearch the latest industry news and provide consistent updates to internal stakeholders with market reports šAssist in monitoring and synthesizing platform analytics into actionable insights that will drive our overall product marketing and content strategies šHelp maintain an active content and social media calendar and provide input in ways we can improve our existing processes
Requirements:
šDegree in Marketing, Economics, or other related fields preferred šMust show strong knowledge and interest in crypto šExcellent English oral and written communication skills, Mandarin is a plus šRelevant coursework, portfolio, or other experiences showing your ability to carry out the responsibilities listed above šSelf-driven, organized, and comfortable working in a very fast-paced environment šComfortable speaking out and showing proactivity in taking on new initiatives