Turkey is currently undergoing mass cryptocurrency adoption. This is despite little regulatory framework for these assets. The demand for digital assets has grown in Turkey amidst a financial crisis.
-The Turkish lira has lost nearly 50% of its value. Consumers are turning to alternative investments. While the U.S. dollar and gold remain solid options, demand for cryptocurrencies is rising.
-Cryptocurrencies have become trendy to most Turkish nationals for the first time. New traders are exploring what the technology offers.
-25% of Turkish traders have been trading crypto assets for over a year.
-There is no gender divide. Turkish women are nearly as well-represented as men when it comes to trading and investing in crypto. 47% of investors are women and 63% of the crypto-curious are women.
-Turks over the age of 40 are more interested in cryptocurrencies, according to a survey by a major Turkish bank.
-Stablecoins and metaverse tokens have caught the attention of Turkish traders. Bloktopia was the third-most traded asset on KuCoin in Turkey last year. Verasity is also popular.
Inflation is currently running wild in Turkey, and Turkish lira has lost nearly 50% of its value. This probably explains the fact that 40% of the internet population aged 18-60 own crypto or have traded them in the past 6 months. 59% of crypto investors plan to buy more in the next 6 months.
Turkish residents who invest in cryptocurrencies are focused on:
Turkey and stablecoins
According to Kucoin, “The demand for stablecoins makes sense, as it provides U.S. Dollar exposure in digital format through Tether’s USDT. Additionally, USDT is a very liquid asset supported by almost every trading platform worldwide and is used in spot and futures trading too. Furthermore, derivatives – futures and options – are essential risk management tools when dealing with volatile assets.”
Kucoin also said that metaverse projects are a hot trend globally, and Turkey is no exception. “Although these assets can see extreme volatility in this early stage of metaverse development, investors show a growing interest in trading project tokens.”
Here are some other findings.
70% of Turkey’s respondents said that security and stability matter when trading.
66% of respondents said that fiat deposits and withdrawal convenience is important.
User Interface is important to 65% of respondents.
63% of traders want a variety of tradable coins.
55% of users think transaction liquidity is important.