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Does Civic Partnership with Johnson Controls Justify Coinbase Addition?

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Updated by Adam James
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December has been an exciting month for Civic, starting with its addition to Coinbase. This news has sparked some controversy, but also a hefty dose of positive attention from investors.
As of Dec 11, 2018, Civic and sustainability tech firm Johnson Controls have partnered together to seamlessly integrate blockchain-based digital identity technology services alongside security and event management software. Civic CEO Vinny Lingham is excited about the mainstream adoption implications this partnership presents for blockchain technology in everyday business transactions. Lingham is correct — this is an exciting step that Civic and Johnson Controls have taken. Johnson Controls currently has clients in over 150 countries. Civic is already a global digital identity force. Both are industry leaders offering state-of-the-art technology. The successful convergence of both tech solutions is such great news for blockchain aficionados.

Joining the Stream

Mainstream use on a broad scale has always been a goal of blockchain technology. Originating with Bitcoin, cryptocurrency enthusiasts envisioned a world where fiat money and its bulky awkwardness was a historic memory — and cryptocurrency enabled an idyllic level of financial management. However, mainstreaming Digital Ledger Technology (DLT), or blockchain services, became something even bigger with the proliferation of smart contracts and DApps based on the Ethereum protocol. This section of blockchain services has transformed from a tiny fragment of what DLT has to offer into a significant portion of the market. Both from the user perspective as well as the investor’s standpoint, DLT is what has the attention of the blockchain community. This is especially true following the volatility of the past twelve months, which has wearied even the most fervent blockchain fans. The past year’s roller coast began last December, with historically high prices preceded by the extreme hype of Bitcoin potentially reaching $20,000. This not only put long-standing investors in a frenzy, but it also set the stage for ICOs to launch. They launched in huge numbers, with varying degrees of a foundational base to back up their product. Some of these ICOs, even the ones who made a lot of money, have yet to produce an actual product. Slightly worse was the market downturn that followed. As prices dropped, investors lost not only money but confidence in this dream of state of the art technology, available on a global level in a secure, relatively hack-resistant environment. The market continues its downtrend as of this writing, with some coins losing 80 percent or more in value. It was into this difficult space that the Civic/Johnson Controls announcement provided a breath of fresh air. The problem they solve is huge and will always exist: trusted security. Using mobile device-based biometrics, visitors can be identified without the need for obtaining personal data, hefty security clearance info, or other red flags that entice hackers to jump on networks and do their worst. Civic

How Civic Works

With the Civic App, the need for multiple forms of ID, check-in logs, applications and forms, security lines, and other unwieldy personal and security documentation is a thing of the past. The Civic App manages all of this and does it quite well. Civic has a Secure ID Platform (SIP) that it will integrate with the Johnson Controls C-CURE 9000 Security and Event Management Systems. Johnson Controls C-CURE 9000 systems are used in buildings which house sensitive technology and/or data. The partnership with Civic and its SIP systems will provide visitor management in the form of security, privacy, and protection. Visitors will verify their identity via the Civic App, backed by C-CURE 9000. This will enhance the visitor management aspect of the entire check-in experience by encouraging convenience while still maintaining a high level of security. The Civic and Johnson Controls partnership will launch in New York at three locations already managed by Johnson Controls. All three buildings see high visitor traffic volume. The Civic App will enable the 20,000 visitors per month these buildings see to each scan a QR code into the C-CURE 9000 kiosk. Think this partnership spells success for Civic? Let us know in the comments below! 
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With a background in science and writing, Jon's cryptophile days started in 2011 when he first heard about Bitcoin. Since then he's been learning, investing, and writing about cryptocurrencies and blockchain technology for some of the biggest publications and ICOs in the industry. After a brief stint in India, he and his family live in southern CA.
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