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Google Vows to Take Legal Responsibility for Copyright Claims Against AI Service Users

2 mins
Updated by Kyle Baird
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In Brief

  • Google Cloud commits to protect customers using its generative AI tools, such as Duet AI and Vertex AI, from intellectual property concerns.
  • Its novel approach to intellectual property indemnity focuses on its use of training data and the generated output of foundation models.
  • Other firms like Story Protocol are developing blockchain solutions to try and tackle copyright infringement claims.
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Google Cloud has pledged to shoulder potential legal risks arising from copyright claims against users of its generative AI services. This commitment extends to both training data and the output of foundation models, providing comprehensive protection for customers. 

The decision comes amid an industry-wide shift towards addressing intellectual property concerns associated with generative AI technologies.

Google Commits to Protect Users of Generative AI Products

Google Cloud’s commitment to its customers is deep-rooted and unwavering. The company stated:

“We are committed to helping you evolve as technology advances, drawing on our depth of experience to ensure you can use the latest and best technology, while keeping you safe and protected.”

This extends to its generative AI tools, such as Duet AI and Vertex AI. In this way, Google hopes to foster a safer and more secure environment for users to experiment and build with generative AI foundation models.

Global Generative AI Market; 2022 Forecast Through 2030. Source: Acumen Research and Consulting
Global Generative AI Market; 2022 Forecast Through 2030. Source: Acumen Research and Consulting

The tech giant’s novel approach to intellectual property indemnity is two-fold. The first prong focuses on Google’s use of training data, while the second covers the generated output of foundation models. Google Cloud explains,

“If you are challenged on copyright grounds, we will assume responsibility for the potential legal risks involved.”

This assurance offers customers peace of mind when navigating the complex web of generative AI products.

Read more: ChatGPT vs. Google Bard: A Comparison of AI Chatbots

Meanwhile, San Francisco-based tech firm Story Protocol has secured $54 million in funding to tackle copyright infringements intensified by generative AI technologies. Led by Andreessen Horowitz, the investment round signals a shift in focus toward AI amid a surge in copyright disputes related to AI-generated content.

The freshly injected funds will expedite the launch of Story Protocol’s blockchain-based technology scheduled for next year.

The US Copyright Office has underscored the importance of initiatives like Google Cloud’s indemnity protections and Story Protocol’s planned technology. A press release stated,

“These issues include the use of copyrighted works to train AI models, the appropriate levels of transparency and disclosure with respect to the use of copyrighted works, the legal status of AI-generated outputs, and the appropriate treatment of AI-generated outputs that mimic personal attributes of human artists.”

As AI-generated content becomes more deeply rooted in our daily lives, Google Cloud’s commitment to taking legal responsibility for copyright claims against AI service users sets a new industry standard. This, coupled with Story Protocol’s forthcoming blockchain-based solution, marks a significant stride in addressing the intellectual property concerns of the AI era.

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