CoinMarketCap announced its new platform ‘CMC Launch’, a pre-TGE launchpad, with Aster as its first project. Aster, a decentralized perpetuals exchange, is airdropping its new AST token in this release.
After CoinMarketCap concludes the AST airdrop, it will continue scouting out high-quality crypto projects that have yet to release a token. CMC Launch could prove quite popular with the platform’s monthly audience of 70 million.
CoinMarketCap Enters the Launchpad Race
In the crypto industry, CoinMarketCap is practically a household name in blockchain data and analysis. Today, however, it’s branching out with CMC Launch, a new platform for pre-TGE cryptoassets.
Essentially, this means that CoinMarketCap has now entered an increasingly competitive and crowded market with popular players like Pump.fun, PancakeSwap’s SpringBoard, and more recently, Raydium’s LaunchLab.
Aster is the first TGE project to debut on CMC Launch with its AST token airdrop.
“The crypto space is packed with thousands of projects all competing for attention. CMC Launch helps new projects connect directly with users who are actively looking for the next big thing. As the ‘Home Of Crypto,’ we’re thrilled to welcome Aster as our first CMC Launch project and introduce them to our global community,” claimed Rush Lu, CEO of CoinMarketCap.
CoinMarketCap isn’t the first data analysis platform to branch out like this; Arkham Intelligence launched its own perpetual futures exchange last year. Although Aster is also a perpetuals exchange, nothing currently suggests that it’s entering a long-term partnership with CoinMarketCap.
According to CoinMarketCap’s press release, Aster was chosen as CMC Launch’s first project for several reasons. Backed by YZi Labs, an independent Binance spinoff, Aster aims to reimagine the perpetuals exchange ecosystem with non-custodial trading, minting and staking, sturdy infrastructure, and more.
It’s currently available on BNB Chain and Arbitrum, with plans to grow to other blockchains.
After finishing the Aster airdrop, CoinMarketCap plans to scout out other promising pre-TGE crypto projects. It will employ stringent quality standards in this process. Aster has already established a dedicated following, ideally helping the AST launch gain traction.
CoinMarketCap estimates that it has over 70 million monthly users, which could make a huge airdrop audience. Moving forward, the company could tap into potent new revenue streams while also enriching the crypto ecosystem.
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