The Spindl product involves three main themes: Identity, Attribution, and Acquisition. The Identity layer joins user behavior across Web 2 and Web 3 with a novel and proprietary data layer that de-duplicates wallets and browsers. Attribution is the ringing cash register of a mature media ecosystem: Web 3 won't succeed without one. Using our identity layer, we do full click-to-chain attribution that teases out what users are doing on-chain and why. Acquisition is the action of the growth stack: it's what we do with all the data we complied via identity and attribution. Whether you use influencers, tweets, or Discord posts, one Spindl link credits the right source for your user, and pays whatever creator or developer helped along the way (with no ads middlemen).