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Dallas Mavericks Announce Rewards for Using Dogecoin to Buy Merch

2 mins
Updated by Kyle Baird
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In Brief

  • The Dallas Mavericks have begun a rewards program for fans who buy merchandise and tickets with Dogecoin.
  • Customers who spend more than $150 in DOGE in one transaction will be awarded a $25 gift card to be used back at the shop.
  • Mark Cuban, owner of the Mavericks, has been a vocal supporter of cryptocurrencies on social media.
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Dallas Mavericks owner Mark Cuban continues to support Dogecoin (DOGE) by announcing rewards for those spending the meme coin on merchandise. 

The team was the first in the league to accept Dogecoin payments for both merchandise and ticket sales. Now, Cuban wants to further grow the number of sales from DOGE by adding incentives to the program. 

The Mavs Cryptomania program gives fans cashback for purchases made with Dogecoin on the official Maverick’s online merchandise shop. The program will run from Aug 13 until Sept 20. Fans can earn a $25 e-gift card when using Dogecoin to spend a minimum of $150 in a single transaction. The gift card will then be mailed to the buyer within a week and can only be used at the Dallas Mavericks online store. Purchases can include merchandise at the store and tickets for suites and lower-level seats at any Mavericks home game. 

Not long after announcing the reward program, Cuban tweeted that the Mavericks had completed more than 20,000 Dogecoin transactions to date. In response to the news, Dogecoin creator Shibtoshi Nakamoto tweeted that “If you wanna support one of the first big-name vendors to evangelize DOGE for purchases, as @mcuban says, it’s ready for you.”

Despite support, Cuban has not invested much in DOGE

Cuban, who co-hosts Shark Tank along with owning the Mavericks, has been a vocal supporter of cryptocurrency on social media for quite some time. DOGE is one of Cubans favorite topics on Twitter to discuss and he has even been accused of influencing the market via his posts. 

This makes a recent announcement by Cuban all the more confusing to many. When discussing the total sales of merchandise at the Mavericks store via doge, Cuban said that he owned less than $500 worth of the meme-coin. He added that the Mavericks as a team had sold less than $15,000 in merchandise via DOGE sales, perhaps a reason for the new cash-back program. 

The news came out when Cuban was asked if he owns more DOGE than BTC. His response was, “The Mavs have what we sold in merch. I personally own $494 worth of DOGE.”

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Matthew De Saro
Matthew De Saro is a journalist and media personality specializing in sports, gambling, and statistics. Before joining BeInCrypto, his work was featured on Fansided, Forbes, and OutKick. With a background in statistical analysis and a love of writing, he takes an outside-the-box approach to reporting news.
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