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Upbit, Bithumb, OKX, and Bybit Expand Markets With 6 New Altcoin Listings

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Written by
Kamina Bashir

17 September 2025 04:51 UTC
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  • Upbit will list Euler (EUL), Plume (PLUME), and Toshi (TOSHI), while Bithumb adds TOSHI and Holoworld AI (HOLO) to its KRW market.
  • OKX confirmed Ethena (ENA) listing, and Bybit announced Lombard (BARD), expanding trading support across global platforms.
  • Token prices reacted with EUL, PLUME, TOSHI, and HOLO posting gains, highlighting the market impact of new exchange listings.
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Today, four major crypto exchanges will expand their offerings with new listings, signaling increased accessibility and potential liquidity for these assets. 

Leading South Korean platforms Upbit and Bithumb revealed four crypto token listings, driving price volatility. Meanwhile, OKX and Bybit will also add trading support for two altcoins.

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Altcoin Accessibility Widens as Leading Exchanges Expand Offerings 

In an official notice, South Korea’s largest crypto exchange, Upbit, announced that it will list  Euler (EUL) and Plume (PLUME). Both tokens will be tradable against Bitcoin (BTC) and Tether (USDT).

The exchange noted that deposits and withdrawals will be available on the Ethereum (ETH) network within two hours of the notice. Furthermore, trading is scheduled to begin at 15:00 Korean Standard Time (KST) on September 17.

Separately, Upbit highlighted that it will list Toshi (TOSHI) on Korean Won (KRW) and USDT markets. Similar to the other two assets, trading will start at 15:00 KST. These listings include temporary restrictions, such as a five-minute ban on buys post-launch and limit-order exclusivity for two hours, to manage volatility.

“Please make sure to check the network before depositing digital assets. Deposits and withdrawals through networks other than the one announced will not be supported,” Upbit added.

Bithumb also followed suit, adding TOSHI to its KRW market on the Base network. The exchange has set the base price at 0.8320 KRW. Trading will again begin on a timeline similar to Upbit.

Moreover, the exchange notified users that it will list Holoworld AI (HOLO). Trading is scheduled to open on September 17 at 4:00 PM (KST), with a standard price of 539 KRW.

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Following the announcements, the token prices saw modest price pumps, in line with the patterns observed in previous listings. EUL rose 8.25% from $9.7 to $10.5. After shedding some gains, the token traded at $9.9—a 3.6% gain at press time.

PLUME’s price increased 8.33% from $0.120 to $0.130 post-announcement. At the time of writing, it stood at $0.124 with a 3.3% uptick.

In addition, Toshi, which saw dual listings on Upbit and Bithumb, surged by double digits. The altcoin surged 40% from Upbit’s move and saw more modest gains after Bithumb’s announcement. As of the latest data, its trading price stood at $0.00074. This represented a 23.5% gain.

Lastly, Bithumb’s addition lifted Holo 5.26% from $0.38 to $0.40. At press time, it traded at $0.39, with a 3.31% increase.

EUL, PLUME, TOSHI, and HOLO Price Performance
EUL, PLUME, TOSHI, and HOLO Price Performance. Source: TradingView

Besides this, OKX announced the spot listing of Ethena (ENA) against USDT. The exchange stated that trading will begin at 7:00 AM (UTC) today. Additionally, Bybit confirmed the spot addition of Lombard (BARD). Deposits will now open at 10:00 AM UTC, and trading is slated for September 18 at 11:00 UTC. 

The flurry of listings across Upbit, Bithumb, OKX, and Bybit underlines the growing competition among exchanges. It also emphasizes the exchanges’ ongoing efforts to broaden access to a wider range of altcoins, making it easier for investors to diversify their portfolios.

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