Binance Alpha, the platform dedicated to early-stage crypto projects by the global cryptocurrency exchange Binance, has announced the listing of Xterio (XTER). Despite the news, the token’s price fell by double digits.
Moreover, the exchange stated that it will list SOON (SOON). The trading for this token is set to begin on May 23, 2025.
XTER Dips Despite Binance Alpha Listing
For context, the XTER token powers the Web3 gaming platform Xterio. The platform allows developers to create on-chain games and deliver creative gaming experiences. In July 2023, Binance Labs invested $15 million in Xterio.
The funds were dedicated to accelerating game creation, supporting the integration of AI technologies, and facilitating the launch of Xterio’s tokens to expand its gaming ecosystem.
Notably, XTER’s latest listing also includes an airdrop on Binance Alpha. According to a May 19 post on X (formerly Twitter), eligible users can claim 294 XTER tokens starting at 8:00 UTC on May 19, via the Alpha Event page.
“Users need to confirm the claim on the Alpha Events page within 24 hours (before 8:00 UTC on May 20, 2025), otherwise it will be deemed that users have given up claiming the airdrop,” the announcement read.
To qualify, users must have accumulated at least 194 Binance Alpha points. In addition, claiming the airdrop requires spending 15 Binance Alpha points, which will be deducted from the user’s balance.
Nonetheless, the listing did not have a positive impact on the price. BeInCrypto data showed that XTER dipped 15.8% over the past day. At the time of writing, it was trading at $0.28.
Binance Alpha Announces SOON Airdrop and Listing
Meanwhile, in another post on May 19, Binance Alpha also revealed the addition of SOON tokens.
“Get ready! Binance Alpha will be the first platform to feature SOON (SOON)! Trading will open on May 23,” Binance posted.
Like XTER, SOON will be distributed to eligible users with Alpha points. However, the exchange is yet to reveal the eligibility requirement. The airdrop event page and detailed activity rules will be published on May 23.
The SOON token serves as the native utility token of the Solana Optimistic Network (SOON) ecosystem, a high-performance Layer 2 (L2) blockchain platform.
Binance Alpha’s strategy of integrating airdrops with trading opportunities mirrors previous successful rollouts. It aims to incentivize user participation while fostering growth for new projects.
In fact, the system has significantly fueled activity. BeInCrypto reported that the introduction of Binance Alpha Points triggered a surge in trading volume. According to the latest data from Dune, the cumulative volume has reached approximately $12 billion, with total transactions exceeding 25 million.
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