Formula 1 Announces First Sponsored Award

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In Brief
  • Formula 1 has announced a new award in collaboration with new partners

  • The award will be given to the driver who accumulates the most overtakes in a season.

  • recently signed a deal to become the new Global Crypto Partner for Formula 1.

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Formula 1 has debuted a brand-new Overtake Award to be given out at the end of the season. 



Drivers for Formula 1 have another year-end award to vie for in 2021. A new award, the first sponsored by recent partner, is also the first to award overtakes. The award will be given at the end of the  2021 FIA Formula One World Championship. Winners will be awarded a trophy at have their names etched in the record books. 

The Overtake Award is “designed to celebrate the bravery exhibited b drivers who make bold moves in pursuit of success,” according to the press release from F1. This weekend’s return from summer break to action in Belgium will also feature a lot of graphics during the broadcast to signal overtaking possibilities and to help fans track driver’s progress. Additional branded content will be introduced on Formula 1’s social media and digital platforms, including the man website. 



As things currently stand in Formula 1, Sebastian Vettel leads the field in terms of overtakes but F1 does offer the specific numbers. Nor does F1 list the other drivers that are in close competition with Vettel, if any. A new graphic sponsored by will reveal the full standings at the Belgian Grand Prix on August 29. 

Formula 1’s crypto partners

The Overtake Award helps to cement the new partnership between F1 and that began in July. is far from the first crypto partner that F1 has made, however. The popular platform became the seventh Global Partner and Title Partner of the two remaining F1 Sprint Events in 2021 in Monza and São Paulo. 

Ben Pincus, the Director of Commercial Partnerships at Formula 1, said in the press release that “We’re delighted to be expanding our partnership with as we introduce the Overtake Award which will integrate the brand into Formula 1 throughout the season, in addition to the title partnership of the F1 Sprint Events.”

CMO of, Steve Kalifowitz added that “We are extremely proud to be introducing a first of its kind award to Formula 1.”


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Matthew De Saro is a journalist and media personality specializing in sports, gambling, and statistics. Before joining BeInCrypto, his work was featured on Fansided, Forbes, and OutKick. With a background in statistical analysis and a love of writing, he takes an outside-the-box approach to reporting news.

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