Cardano Added to Bloomberg Terminal, Investors Scrutinize the Asset

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In Brief
  • Cardano has shown up on the Bloomberg Terminal.

  • Already experiencing a tremendous surge, the addition should give the asset even more exposure.

  • The project is expected to launch the next phase of its roadmap, Goguen, in the months to come.

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The Bloomberg Terminal has added Cardano (ADA), exposing the asset to a major swathe of professional investors.

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This news is a major validation for the Ethereum competitor. Twitter users posted screenshots of the Cardano inclusion on March 15.

The image includes a brief explanation of what Cardano is and how it works.

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The Bloomberg Terminal is one that is used by professional traders and costs around $24,000 per year. It is a significant tool, and will likely grant Cardano a great deal of exposure.

Founder Charles Hoskinson even commented that he now gets “recognized at airports.”

Cardano’s Next Upgrade Will Introduce Smart Contracts

Cardano’s technical architecture is distinct from other blockchain networks. Years in the making, the project is currently undergoing a phased upgrade process. It’s currently in the Goguen phase, which is due for release soon.

The project launched its Shelley upgrade last year, which brought greater decentralization to the network. The upcoming phases deal with smart contract improvements, scaling solutions, and governance mechanisms.

However, there has been some skepticism concerning Cardano’s popularity. The network does not have any popular applications, which has left some investors wondering why it has been valued so highly.

Cardano Moon Shot

ADA has been one of the best performers in the ongoing bull market. Currently, ADA is ranked sixth in terms of market cap but for the past few weeks, it was trending in third place.

Prices have dipped slightly over the past 24 hours, but remain significantly higher than their pre-2021 levels.

Cardano’s market value has been buoyed by the sudden surge in interest. Mike Novogratz, CEO of Galaxy Digital, has also inquired about the network and its applications.

The asset made further headlines when Binance announced that it would support Cardano’s Mary hard fork and upgrade. Around the same time, Cardano liquidity mining also saw support on the Binance Smart Chain.

Goguen Upgrade Expected Soon

ADA has a chance to rise in value even further with the imminent arrival of the Goguen upgrade. This brings smart contracts to the network, which should greatly increase application potential.

The Goguen upgrade was preceded by Mary, which was put into effect on March 1. With native tokens and multi-asset support possible through the upgrade, developers will be able to build a decentralized economy on the network.

Such developments have spurred major firms to invest in the asset. Dubai-based FD7 Ventures recently put aside $250 million to fund companies building solutions on Cardano and Polkadot.

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Rahul's cryptocurrency journey first began in 2014. With a postgraduate degree in finance, he was among the few that first recognized the sheer untapped potential of decentralized technologies. Since then, he has guided a number of startups to navigate the complex digital marketing and media outreach landscapes. His work has even influenced distinguished cryptocurrency exchanges and DeFi platforms worth millions of dollars.

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