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Art Blocks
Marketing Manager
9 months ago | 1148 views | 15 applications

Marketing Manager

Full-time
Remote
Per year
$100,000 To $119,999

About the company

Art Blocks is a first of its kind platform focused on genuinely programmable on demand generative content that is stored immutably on the Ethereum Blockchain. You pick a style that you like, pay for the work, and a randomly generated version of the content is created by an algorithm and sent to your Ethereum account. The resulting piece might be a static image, 3D model, or an interactive experience. Each output is different and there are endless possibilities for the types of content that can be created on the platform.

Job Summary

Responsibilities

📍Develop and execute comprehensive marketing strategies that align with Art Blocks' goals and vision, focusing on demand generation, user acquisition, driving site traffic and brand awareness. 📍Drive the end-to-end execution of marketing campaigns across various channels, including email, social media, paid advertising, SEO, and content marketing. 📍Oversee product marketing efforts, creating compelling narratives that highlight the value and impact of our platform and generative content. 📍Collaborate with cross-functional teams to ensure seamless integration of marketing efforts with product launches and other initiatives. 📍Analyze and report on the performance of marketing campaigns and initiatives, leveraging data-driven insights to optimize results and inform future strategies. 📍Manage and grow our social media presence, engaging with our community and industry influencers to foster meaningful relationships and increase brand visibility. 📍Work closely with the sales team to provide them with the necessary tools and materials to support their efforts effectively. 📍Monitor industry trends, competitive landscape, and customer feedback to identify opportunities and address potential challenges proactively. 📍Actively participate in day-to-day marketing tasks, such as content creation, posting, and community engagement, as we work to streamline and automate processes.

Requirements

📍Proven experience as a marketing manager or a similar role, with a track record of driving successful marketing campaigns and initiatives. 📍Strong background in marketing strategy, demand generation, and product marketing, with a deep understanding of digital marketing channels and analytics. 📍Familiarity with blockchain technology, NFTs, and the art industry is highly desirable. 📍A hands-on and proactive approach, with a willingness to dive into the details and actively participate in manual marketing tasks when required. 📍Exceptional communication and interpersonal skills, with the ability to engage and connect with diverse audiences. 📍Strong analytical mindset, leveraging data to inform decisions and measure the effectiveness of marketing efforts. 📍A passion for creativity, innovation, and the potential of generative content to shape the future of art and technology. 📍Bachelor's degree in marketing, business, or a related field is preferred. 📍Join our passionate team at Art Blocks and be part of a cutting-edge movement that is reshaping the way art is created and experienced. If you are a proactive, creative, and results-driven marketing professional with a love for art, technology, and blockchain, we'd love to hear from you. Apply now and help us build the future of generative content and on-chain art.

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