Key Responsibilities

📍Develop and Execute Marketing Strategies: Design and implement comprehensive marketing strategies aligned with company objectives, leveraging AI and Web 3 technologies to reach target audiences effectively. 📍Content Creation: Design and manage content calendar; create engaging content across various channels, including website, blog, Twitter, and multimedia platforms, to drive audience engagement and thought leadership. 📍Community & Social Engagement: Design and manage social calendar; set up, manage, and grow an active and vibrant community through online platforms like Twitter, Discord, and Telegram, as well as events. 📍Analytics and Performance Tracking: Monitor and analyze marketing metrics and KPIs to evaluate campaign performance, optimize strategies, and drive continuous improvement. 📍Brand Building: Lead efforts to enhance brand visibility and positioning, crafting compelling narratives that highlight our unique value proposition in the market. 📍Digital Marketing: Drive digital marketing campaigns utilizing SEO, SEM, email marketing, and social media advertising to generate leads and conversions. 📍Market Research: Conduct market research and competitive analysis to identify emerging trends, customer needs, and opportunities for innovation, informing product development and marketing strategies. 📍Cross-Functional Collaboration: Collaborate closely with product development, sales, and other teams to ensure alignment of marketing initiatives with overall business objectives and product roadmap.

Minimum Requirements

📍Bachelor’s degree in Marketing, Business Administration, or related field; MBA or advanced degree preferred. 📍3+ years of marketing experience in web3, with a track record of driving successful marketing campaigns and initiatives. 📍Deep understanding of AI, Web 3 technologies, and their applications in business and retail contexts. 📍Strong analytical skills and proficiency in marketing analytics tools and platforms. 📍Excellent communication and storytelling abilities, with the capacity to distill complex concepts into clear and compelling messages. 📍Creative thinker with a passion for innovation and staying ahead of industry trends. 📍Ability to thrive in a fast-paced, dynamic startup environment, with a high level of autonomy and accountability.