Responsibilities

📍Report to Regional Finance Business Partner, review and analyse marketing campaigns across all regions including Growth, Retention, and Branding initiatives 📍Compute and review pre-campaign ROI estimates to support campaign planning and budgeting 📍Assist in post-campaign ROI analysis to evaluate campaign effectiveness and financial impact 📍Support the preparation and consolidation of marketing-related financial reports and dashboards 📍Collaborate with regional marketing and finance teams to gather data and ensure accuracy of campaign metrics 📍Assist in identifying trends, insights, and opportunities for optimizing marketing spend 📍Provide ad-hoc support for other finance and marketing-related projects as needed 📍Future perspective: there are opportunities from the role of Marketing Analyst to grow to Regional Finance Business Partner

Requirements

📍Proven analytical skills with the ability to work with data and perform financial calculations 📍A quick learner with strong logical / strategic thinking 📍Good communication skills and ability to work collaboratively in a cross-functional team environment., across multiple geographies 📍Understanding of marketing concepts, financial modelling, business case, ROI computation 📍Proficiency in Microsoft Excel / Gsheet and familiarity with data visualization or reporting tools is a plus 📍Detail-oriented with strong organizational and time management skills 📍Self-motivated, proactive, and eager to learn in a fast-paced environment 📍Prior experience related to FBP, marketing finance or campaign analysis is advantageous but not required

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