About the company
Offchain Labs is a New York-based company building Arbitrum, a suite of scaling solutions for Ethereum. Arbitrum One and Nova are powered by Nitro, our proprietary technology stack. Nitro’s next-generation rollup architecture provides 7x more throughput than Ethereum and lower fees without sacrificing any security. Prysm is an official Ethereum proof-of-stake client written in Go. Both individuals and institutions can use Prysm to participate in Ethereum's decentralized economy by running a node and earn rewards by running a validator to help secure the Ethereum blockchain. Upcoming Stylus will enable users to deploy programs written in popular programming languages like Rust, C, C++, and more, side-by-side with existing Solidity dApps on the same Arbitrum blockchain.
Job Summary
What you'll do:
📍Develop and execute comprehensive user growth strategies for gaming partners on Arbitrum, combining traditional and web3 marketing techniques including social campaigns, content creator activations, digital marketing, and innovative web3-native engagement methods like NFT and token-based esports activations. 📍Design and implement strategic growth incentive campaigns for the Arbitrum gaming ecosystem, working closely with the gaming partnerships team to align partner objectives with increased on-chain activity. 📍Serve as a strategic growth consultant to gaming partners, deeply understanding their needs and crafting tailored solutions to accelerate their on-chain adoption and success. 📍Orchestrate end-to-end marketing campaigns in collaboration with community, partnership, and product marketing teams to ensure consistent messaging and maximum impact across all channels. 📍Build and maintain strong relationships with external stakeholders, providing strategic input on go-to-market strategies, sharing market insights, and driving cross-functional collaboration to achieve ambitious partner growth targets. 📍Establish and evolve growth frameworks and community engagement programs that strengthen the cohesion and vitality of Arbitrum's gaming ecosystem.
What you'll need:
📍Gaming and/or Web3 professional marketing experience is highly preferred.5+ years in growth management, in relation to Web2 and Web3 related growth experiences; case study & presentation required during the interview. 📍In-depth knowledge of the Web3 gaming ecosystem. 📍Good grasp of Web3 gaming user funnel challenges and cross-platform user journey. 📍Effective relationship builder with strong communication skills for our partners. 📍Strongly entrepreneurial and autonomous, requiring minimum guidance, yet proactive in asking questions to get things done. 📍Be able to work across time zones with global partners. 📍Strong spoken and written English communication skills.
