Performance Marketing:

📍Develop and execute high-performing digital ads and campaigns across various platforms, including Twitter, Google, Meta & Web3 Ad Networks 📍Analyse campaign performance, conduct A/B tests, optimize initiatives based on KPIs, and leverage customer data for insights

Social Media Management:

📍Manage and optimize the Gnosis Pay Twitter channel to enhance organic engagement, as well as other social media channels in the future 📍Implement content planning and media monitoring strategies to maintain a strong brand presence

Content and SEO Development:

📍Create compelling content for different channels, including blogs and email 📍Utilize SEO tools like ahrefs to develop insights and create a content and SEO development roadmap

Conversion Optimisation:

📍Refine and optimize conversion strategies based on the assessment of outcomes 📍Scale successful initiatives and adjust strategies as necessary

Collaboration and Reporting:

📍Collaborate with cross-functional teams to align marketing strategies with company goals 📍Report on the effectiveness of marketing initiatives, providing insights and recommendations for improvement

Who you are

📍Bachelor’s degree in Marketing, Business, or a related field 📍A minimum of 2 years in a growth generalist role at startups, preferably in the Web3 or Payments sector 📍Proficiency in various digital marketing platforms such as Twitter and Google 📍Strong analytical skills with experience in interpreting KPIs, conducting A/B tests, and utilizing analytics tools 📍Experience in managing social media, content planning, and optimizing organic engagement 📍Proficiency in content creation and developing SEO strategies using tools like ahrefs 📍Experience in the Web3 and Payments space is a plus 📍Strong alignment with Gnosis' values and mission 📍A genuine interest in Web3 technologies, blockchain, cryptocurrency, and the decentralized ecosystem, coupled with a desire to leverage technology for positive societal change