About the company
We are SwissBorg, a FinTech scale-up headquartered in Lausanne, Switzerland. Our flagship product, the SwissBorg app, offers over 600,000+ users the best price and liquidity across 16 fiat and 39 cryptos, as well as giving them the opportunity to earn passive income with our Smart Yield account. Our community is growing fast, with over $1.5 billion in assets under management, a weekly volume of over 250 million, and over 20,000 Premium users. This is just the start in our mission to democratise wealth management by building products that allow individuals to manage their crypto assets at the touch of a finger. Whether you’re in Andorra or Singapore, whether your portfolio is worth one dollar or a million, SwissBorg gives you the best tools to learn about digital currencies and manage your wealth. Are you looking to join a team of revolutionaries on a mission to decentralise nations? We want to hear from you!
Job Summary
You will
📍Define and evolve SwissBorg’s bold, community-driven brand to align with our mission of democratizing wealth. 📍Lead emotionally compelling storytelling across all channels that builds trust and long-term user loyalty. 📍Maintain a distinct market position that showcases SwissBorg’s innovations in wealth management and DeFi. 📍Build and scale a high-performance marketing team that thrives on speed, creativity, and execution. 📍Align acquisition, retention, and brand into a cohesive, high-impact strategy. 📍Foster a cross-functional, data-driven culture with a bias toward experimentation and viral growth. 📍Lead aggressive, creative paid and organic growth strategies to drive user acquisition at scale. 📍Optimise the entire conversion funnel to ensure seamless onboarding and scalable acquisition loops. 📍Own and execute impactful go-to-market strategies for new products and regions, starting with Switzerland and France markets. 📍Transform the community into a growth engine through gamification, advocacy, and Web3-native tactics. 📍Own and optimise website performance, SEO, ad campaigns, and conversion rates across platforms. 📍Manage and maximise the marketing budget with a focus on ROI, efficiency, and transparent performance tracking.
About you:
đź“ŤMust have growth leadership experience in crypto đź“ŤStrong performance marketing and funnel optimisation skills đź“ŤCreative mindset with a bias for experimentation and action đź“ŤDeep understanding of community-led and Web3 growth đź“ŤProven ability to build and lead remote, high-energy teams đź“ŤData-driven approach paired with strong brand instincts đź“ŤCollaborative, execution-focused, and user-obsessed
The crypto industry is evolving rapidly, offering new opportunities in blockchain, web3, and remote crypto roles — don’t miss your chance to be part of it.
