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ImmutableX
Growth Creative Lead
about 1 month ago | 89 views | 1 applications

Growth Creative Lead

Full-time
Sydney
Per year
$91,000 To $96,000

About the company

Immutable is a global technology company, powering the world of NFTs on Ethereum. We are on a mission to be the number one ecosystem for NFTs which empowers and rewards users. Founded in 2018, Immutable is one of Australia's fastest-growing startups to hit unicorn status, having raised more than AUD $300M+ and valued at AUD $3.5 billion. Currently, the Immutable Group consists of Immutable X and the Game Studio. Immutable X is the first and leading Layer 2 scaling solution for NFTs on Ethereum, with zero gas fees & is 100% carbon neutral. The Immutable Studio creates games on blockchain technologies to allow for true, digital ownership; including the world's first NFT trading-card game, Gods Unchained, and Guild of Guardians.

Job Summary

You’ll Be Empowered To 🎮

📍 vision, short-term wins, competition and technical analysis, and synthesize this into a narrative and growth strategy that the entire company will use 📍Be a thought leader: you will rival web3’s most famous VCs in terms of your ability to turn data into a narrative that will corral millions of people to come onboard the mission of Immutable and Web3 Gaming 📍Create compelling content at fast velocity (brainstorm creative memes, ads, copy, stories, content, videos, etc, for distribution and testing through the channels) and have enormous flexibility and autonomy to experiment with what works 📍Collaborate with executive leadership (Founders, COO) to define cross-functional growth experiments and solve novel and innovative challenges 📍Work with internal teams to ensure narrative and content are purpose-fit for channel 📍Work with the growth lead to iterate content week on week based on what works 📍Source and validate stories and get input into the crafting of the story (for example, from our founders) 📍Collect input from the community, different channels (internal/external), and partners as to possible narrative seed 📍Engage across a spectrum of channels, including Twitter, Discord, our company website, digital marketing campaigns, community platforms, and internal communications 📍Have creative freedom, conveying intricate technological advancements in a simple, fun, and engaging manner

We'd Love You To Bring 🤝

📍1-3 years experience in top-tier consulting, banking or law 📍Proven ability to create engaging and popular content 📍Demonstrated academic excellence and impeccable long-form writing skills 📍An ability to learn and deeply understand the web3 space and crypto-twitter culture; you do not have to have prior experience, but if you’re a gamer, web3 enthusiast, or love Stratechery, you will find it significantly easier to succeed

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