What You'll Do

📍Develop and execute comprehensive marketing strategies, aligning them with the foundation's goals. 📍Lead the annual marketing planning process, setting KPIs, and ensuring consistent tracking and reporting. 📍Drive the creation and refresh of the design system, developing compelling campaigns to attract developers. 📍Oversee content creation across diverse platforms like YouTube, podcasts, social media, and live events. 📍Integrate data and analytics into marketing decisions, working closely with in-house and/or agency resources. 📍Build and manage a high-performing team, including recruiting and mentoring, while effectively collaborating with external partners and freelancers. 📍Coordinate with various department leaders to ensure cohesive marketing strategies. 📍Manage budgets and collaborate with operations and finance teams to maintain fiscal responsibility. 📍Build a strong data-driven and experimentation-oriented culture through storytelling with data. 📍Create a world-class brand that delivers ROI, drives word of mouth and permeates every interaction throughout the business. 📍Develop and maintain a thorough understanding of the customer and their behaviors

What You Bring to the Table

📍Proven experience in leading marketing and creative teams, particularly in developer tooling, open source software, or crypto. 📍Expertise in GTM campaign development, content marketing, email marketing, multichannel nurture strategies, media metrics, web analytics, and marketing automation. 📍Experience working with Developer marketing a strong plus 📍Strong leadership skills with a track record of building and mentoring teams. 📍Excellent communication, relationship-building, and presentation skills. 📍Deep customer empathy and a passion for solving customer’s needs 📍Ability to work cross-functionally and foster a collaborative environment. 📍A hands-on state of mind. 📍Passion for DeFi and a commitment to the Uniswap Foundation's mission.