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CMO (DeFi/Crypto)
about 1 year ago | 751 views | 3 applications

CMO (DeFi/Crypto)

Spain, Remote

About the company

At Koryntia, we’re on a mission to revolutionize how people access credit. By taking the best of both decentralized and centralized finance, we’re bridging the gap between DeFi and CeFi to make financial products accessible and equitable for everyone. Our protocol enables users to borrow, collateralize and earn, all on blockchain-driven decentralized applications. Our mission is to make financial inclusion accessible for everyone, no matter their background or location. Join us as we revolutionize the way people access credit and support millions of people in entering an equitable financial system.

Job Summary

Koryntia's DeFi startup is seeking a visionary and ambitious CMO (Chief Marketing Officer) to lead the marketing team and help drive the company's growth. The ideal candidate should have experience in digital marketing and a strong understanding of online marketing strategies.

The CMO will collaborate with the development team to enhance the product and user experience, as well as manage the marketing budget. They must possess analytical skills to measure campaign performance and adapt strategies accordingly.

The CMO's primary objective will be to create and execute a comprehensive marketing strategy to boost the company's visibility and attract new customers. The CMO will identify growth opportunities, develop action plans to increase company growth, and supervise the creation and implementation of advertising campaigns, content strategies, and public relations strategies.

The GTM (Go-To-Market) strategy for the CMO role will include determining the target audience, discovering the most effective marketing channels, and evaluating campaign success. The ideal candidate must be highly committed and dedicated to fulfilling their responsibilities and objectives, and be eager to actively contribute to the company's growth and success as an unpaid team member.

This is a visionary and globally ambitious project, and we are seeking an individual with a winning attitude to help us take it to the next level.

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