About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Responsibilities:
šAssist with content creation and management for blogs, announcements, and educational materials; šSupport internal communication initiatives, particularly within lifecycle marketing campaigns (emails, push notifications, in-app messages); šHelp optimize and monitor paid advertising campaigns (Google, Meta, etc.); šAssist with community growth ⢠Assist with MKT Campaigns executions; šParticipate in growth experiments and help analyze performance metrics; šCollaborate closely with the wider marketing team on recurring tasks and campaign execution.
Requirements:
š Interest in crypto/blockchain (previous experience in Web3 or tech marketing is a plus); at least basic user of any crypto platforms; šUnderstanding of paid ads management (Google Ads, Meta Ads, etc.) and willingness to learn deeper; šStrong written and verbal communication skills; šAbility to manage multiple tasks with attention to detail; šBilingual English/Russian and Armenian is required to be able to coordinate with overseas partners and stakeholders; šBased in Armenia; šSelf-motivated, eager to learn, and a proactive team player.
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