About the role:

Nexo is one of the most dynamic Blockchain FinTech companies in the world, re-defining how financial services are conducted. Nexo provides the blockchain community with the ability to borrow against their digital assets, rather than selling them, backed by over 10 years of experience in online lending automation.

We are looking for a Marketing Cloud Engineer to work with the Client Operations team and Marketing Cloud Product Owner to translate business requirements into technical solutions, and ensure the smooth operation of customer journeys and automations.

Responsibilities:

📍Work with the Client Operations team and Marketing Cloud Product Owner to understand business requirements and translate them into technical solutions. 📍Configure, monitor, and troubleshoot customer journeys, automations, and system processes in Marketing Cloud. 📍Create and maintain Data Extensions, perform audience segmentation, and facilitate integration of customer data as per business requirements. 📍Consult Client Operations, Lifecycle, and Product teams on the best technical approach to campaign execution, automation design, and business requirements. 📍Support the deployment and configuration of new communication channels and channel capabilities within Marketing Cloud. 📍Support A/B testing and experimentation by configuring test variants, audience splits, and measurement tracking within Marketing Cloud. 📍Make data-driven decisions to optimize campaign delivery and customer engagement. 📍Execute administrative functions, including user account maintenance and access management. 📍Create, maintain, and troubleshoot integration processes between Salesforce and other needed solutions. 📍Perform root cause analysis and resolution for all Marketing Cloud issues. 📍Regularly audit the email sender reputation and IP health. 📍Maintain technical documentation, manuals, and policies for all Marketing Cloud configurations.

Requirements:

📍3+ years of experience in a marketing automation role. 📍Experience with Salesforce Marketing Cloud, including hands-on knowledge of Studios and Builders. 📍Good understanding of other Salesforce solutions (Sales & Service Cloud, Financial Service Cloud). 📍Understanding of agile practices and associated tools (Jira, Confluence, Slack, etc.). 📍Understanding of marketing KPIs and analytics. 📍Experience with basic HTML (for example, creating tables, links, and bolding). 📍Experience with AMPscript and SQL. 📍Excellent organisation and prioritising skills, with keen attention to detail. 📍Strong analytical and problem-solving skills, with an ability to develop creative solutions.

If this role isn't the perfect fit, there are plenty of exciting opportunities in blockchain technology, cryptocurrency startups, and remote crypto jobs to explore. Check them on our Jobs Board.