Responsibilities:

📍Manage Binance VIP social accounts (Twitter & LinkedIn) end to end, from shaping strategy to creating and posting content 📍Working with the VIP product marketing manager and VIP leadership team to define VIP content strategy and branding such as the newsletter and blogs 📍Use the Binance VIP brand presence to build awareness for our VIP and institutional offerings and develop a larger professional, more technical audience 📍Maximise all channels for VIP content distribution such as Angels, Binance.com Blog and Telegram 📍Be part of the central social media team, contributing to the main Binance accounts on each platform on behalf of priority business lines such as Binance Earn, Spot etc. 📍Have high availability and support on urgent and high priority communications work 📍Drive effective and creative social media campaigns on behalf of priority business lines, working cross-functionally with design, content, performance marketing, product and other teams 📍Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance 📍Analyze social media landscape to supply actionable insights 📍Engage and build communities through one-on-one as well as one-to-many conversations

Requirements:

📍Native or fluent English language is a MUST 📍Deep understanding of the crypto market, the VIP/Institutional audience plus how it can appeal to the broader crypto audience 📍Knowledge of crypto and Binance’s product suite 📍Strong writing and copywriting skills 📍Demonstrate a clear and concise > 📍Strong knowledge of Twitter and LinkedIn 📍Strong sense of ownership and responsibility. Resistant to stress 📍Self motivated and results oriented 📍Remote and start-up experience is a plus