About the company
Kraken, the trusted and secure digital asset exchange, is on a mission to accelerate the adoption of cryptocurrency so that you and the rest of the world can achieve financial freedom and inclusion. Our 2,350+ Krakenites are a world-class team ranging from the crypto-curious to industry experts, united by our desire to discover and unlock the potential of crypto and blockchain technology. As a fully remote company, we already have Krakenites in 70+ countries (speaking 50+ languages). We're one of the most diverse organizations on the planet and this remains key to our values. We continue to lead the industry with new product advancements like Kraken NFT, on- and off-chain staking and instant bitcoin transfers via the Lightning Network.
Job Summary
The opportunity
📍We’re looking for a Social Media Manager who is deeply embedded in the crypto world — someone who doesn’t just “get” crypto, but actively trades, follows the markets, and understands the narratives, influencers, and conversations that shape the space. 📍This role is unique: you’ll own Breakout’s social channels and help manage the online presence and content creation of our co-founder and lead influencer, Trader Mayne, one of the biggest and most trusted voices in crypto. You’ll work closely with him and the leadership team to craft content that educates, inspires, and expands our community. 📍You’ll plan topics, develop scripts, shape POVs, and collaborate with our production team to bring high-performing content to life across X, TikTok, YouTube, Instagram, Reddit, Discord, and more. If you’ve always wanted to work at the center of crypto culture — and help turn insight into influence — this is your opportunity. 📍Own Breakout’s social presence across X, TikTok, YouTube, Instagram, Reddit, Discord, and emerging channels. 📍Manage and grow the social presence of co-founder Trader Mayne, working closely with him to shape content and narratives in his work for Breakout (notably separate than his personal brand presence). 📍Develop content ideas, scripts, talking points, and outlines for short-form and long-form videos. 📍Craft unique POVs, hot takes, and educational content rooted in real market expertise — from trading strategies to industry trends. 📍Collaborate with our production team to execute high-quality, quick-to-market video and social assets. 📍Manage posting calendars, day-to-day publishing, community engagement, and real-time reactions to market moments. 📍Partner with Growth, Brand, and Leadership teams to ensure social strategy aligns with company goals. 📍Analyze performance data to refine content direction and identify what resonates most with traders. 📍Stay ahead of crypto narratives, trading trends, influencers, memes, and shifting platform algorithms. 📍Help shape the voice of a fast-scaling brand in one of the most dynamic industries in tech.
Skills you should HODL
📍4+ years of experience in social media, content strategy, or community management — ideally in crypto, fintech, or a high-growth tech environment. 📍A true crypto native: you actively follow markets, trade on your own, understand market psychology, and speak fluent crypto. 📍Experienced managing or collaborating closely with influencers or public-facing leaders. 📍Strong writer with the ability to turn complex ideas into digestible, engaging content. 📍Skilled at developing scripts, short-form content, hot takes, and creative concepts that capture attention. 📍Deep understanding of social platforms, particularly X, TikTok, and YouTube — and what performs on each.
If you’re passionate about blockchain and decentralized technologies, explore more opportunities in web3 and cryptocurrency careers.



