Key Responsibilities:

📍Content Strategy: Work with key stakeholders to design and implement a comprehensive, cross-platform social strategy for The Block. 📍Brand Awareness: Routinely share highlights from The Block’s research and reporting with major media publications to develop in-house talent. 📍Content Scheduling: Develop and maintain a content calendar to track upcoming content releases and product announcements. 📍Audience Growth: Grow high-quality, crypto-interested followers through consistent content, and drive engagement across channels. 📍Channel Optimization: Repackage and publish editorial, research, and video content across social channels (X/Twitter, LinkedIn, Instagram, YouTube, TikTok) to maximize reach and engagement. 📍Community Engagement: Cultivate an active, loyal community by responding to comments, hosting live interactions (Spaces, AMAs), and surfacing user-generated content. 📍Analytics & Performance Reporting: Track engagement metrics and audience growth; compile monthly recaps with insights and recommendations. 📍Trend Monitoring & Reactive Posting: Stay on top of breaking news, memes, and sentiment in crypto culture to produce timely, relevant posts. 📍Editorial Feedback Loop: Collaborate with writers and video producers to suggest story formats and growth initiatives that are optimized for social media consumption. 📍Partnerships & Cross-Promotion: Coordinate giveaways, collabs, and cross-promotions with crypto creators, brands, and events. 📍Reputation Management: Monitor and respond to misinformation, or sentiment shifts across channels, working with editorial and leadership as needed. 📍Tools we use: Slack, Adobe CS, Figma, Megaphone, Twitter/X Analytics, YouTube Studio, ChatGPT, Trint, Epidemic Sounds, Dropbox, Riverside

What You’ll Bring

📍We’re looking for someone who has:3+ years of experience in social media and/or community management, preferably in crypto, media, or tech. 📍Deep understanding of the crypto space and its audiences (Twitter, Discord, Telegram culture). 📍Proficiency in social content creation including headlines, memes, captions, and short-form video ideation. 📍Strong communication skills and ability to speak confidently in a brand voice across platforms. 📍Experience using analytics tools and performance dashboards to inform decisions. 📍Excellent organization and self-motivation — comfortable in a fast-paced, remote environment.

Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.