The Role

📍Take ownership of one or multiple Polygon Labs products with a goal of achieving product-market fit for each 📍Develop go-to-market strategies including discovery, research, positioning, strategy, and more. 📍Define the product marketing calendar and schedule 📍Create campaign briefs of various tiers for every launch 📍Define target audiences, personas, and segments 📍Coordinate campaign launches from conception to completion and beyond, along with the rest of the PMM team 📍Write key copy, messaging, outlines, and more for content on various channels 📍Own key metrics for each product and report internally

What you need to succeed

📍6+ years of proven experience in Product Marketing background preferably in the SaaS environment, consumer vertical, or Web3 space. 📍Rich knowledge of zk technology 📍Frequent user of various kinds of Fintech or Dapps. 📍Strong understanding about developing clear product positions and messages, target market and product go-to-market strategy, driving pipeline and product coverage 📍Proven ability to create product marketing plans and deliverables. Fluent in English. 📍Good communication skills with experience working across departments and creating designs. 📍Experience in using analytics tools e.g. Google Analytics, Firebase for data-driven decision making. 📍Problem-solving skills with the ability to work independently. 📍Experience working in a start-up 📍Experience working remotely in a distributed team. 📍Interested in researching and keeping up to date with the industry topics and trends to bring new and creative ideas into the discussion.