About the company
Offchain Labs is a New York-based company building Arbitrum, a suite of scaling solutions for Ethereum. Arbitrum One and Nova are powered by Nitro, our proprietary technology stack. Nitro’s next-generation rollup architecture provides 7x more throughput than Ethereum and lower fees without sacrificing any security. Prysm is an official Ethereum proof-of-stake client written in Go. Both individuals and institutions can use Prysm to participate in Ethereum's decentralized economy by running a node and earn rewards by running a validator to help secure the Ethereum blockchain. Upcoming Stylus will enable users to deploy programs written in popular programming languages like Rust, C, C++, and more, side-by-side with existing Solidity dApps on the same Arbitrum blockchain.
Job Summary
What you'll do:
📍Develop campaigns that bring businesses and developers onchain and building with Offchain Labs products 📍Craft compelling messaging and manage end-to-end campaigns for our core products. Deliver developer assets built around the marketing flywheel (awareness, education, engagement) 📍Lead and manage a product marketing team, overseeing team development and strategic initiatives to drive market presence 📍Measure and report against the performance of product marketing initiatives, using insights to refine strategies 📍Collaborate with subject matter experts in creating digital content across multiple mediums (written, video, animation, etc.) 📍Work closely with marketing and product teams to understand the product roadmap and content requirements for product releases 📍Stay up-to-date on industry trends, the competitive landscape, and customer needs to ensure our product marketing strategies remain relevant and effective
What you'll need:
📍Experience: 7+ years of relevant experience in a PMM role or a closely related technical capacity 📍Education: Bachelor's degree in marketing, business, computer science, or equivalent experience 📍Industry Experience: Proven track record of strategizing go-to-market campaigns for production-grade software, especially targeted at a developer audience 📍Blockchain Enthusiast: A burning curiosity and/or deep understanding of blockchain technologies 📍Communication Maven: Stellar written and verbal communication skills 📍Team Player: Flexible, dependable, and thrives in ambiguous situations 📍Strong analytical skills for market research and campaign performance analysis 📍Experience with developer marketing or technical product marketing 📍Bonus: Experience managing and mentoring team members, fostering a collaborative environment that drives individual growth and team success.
