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About the company
Wormhole Labs is a technology company that specializes in building products, tools, and reference implementations to expand the cross-chain ecosystem. We’re committed to open-source development and laying down the paths for a connected decentralized world. We are an independent contributor to the Wormhole protocol - the industry’s first interoperability protocol. Since launch, it has supported hundreds of projects across 30+ networks, facilitated the transfer of over $30+ billion in value, and has processed close to a billion messages. Wormhole’s technology has been adopted by industry-leading companies like Uniswap, Synthetix, Lido, Pyth, Threshold, and many more. Join us at Wormhole Labs and help shape the future of interoperability.
Job Summary
The Responsibilities
📍Support and execute a comprehensive marketing strategy aligned with ecosystem-wide goals and industry trends 📍Lead and mentor a high-performing marketing team, fostering a culture of innovation, and collaboration. 📍Create compelling narratives that effectively communicate our value proposition to a diverse institutional and retail base 📍Oversee the development of multi-channel marketing campaigns, including digital, content, event, and PR initiatives and align efforts with performance marketing plans. 📍Collaborate closely with product, sales, and business development teams to ensure marketing efforts support overall business objectives 📍Manage relationships with external agencies and partners to maximize marketing impact and efficiency 📍Analyze market trends, competitor activities, and campaign performance to continuously refine marketing strategies 📍Establish and track key performance indicators (KPIs) to measure the effectiveness of marketing initiatives 📍Manage the marketing budget, ensuring optimal allocation of resources 📍Act as a thought leader and brand ambassador, representing the company at industry events and in media engagements 📍Other duties as assigned
Ideal candidate
📍8+ years of progressive marketing experience, with at least 3 years in a senior leadership role 📍Proven track record in developing and executing successful marketing strategies in both Web3 and traditional sectors 📍You have excellent communication skills and have experience of developing effective working relationships at senior levels across all functions 📍Highly motivated, creative, and results-driven self-starter with a passion for crypto 📍Deep understanding of cryptocurrency, blockchain technology, and the broader fintech landscape 📍Excellent leadership skills with the ability to inspire and manage high-performing teams 📍Data-driven mindset with experience in marketing analytics and performance measurement
Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.
