.png?1701739252)
About the company
Wormhole Labs is a technology company that specializes in building products, tools, and reference implementations to expand the cross-chain ecosystem. Weāre committed to open-source development and laying down the paths for a connected decentralized world. We are an independent contributor to the Wormhole protocol - the industryās first interoperability protocol. Since launch, it has supported hundreds of projects across 30+ networks, facilitated the transfer of over $30+ billion in value, and has processed close to a billion messages. Wormholeās technology has been adopted by industry-leading companies like Uniswap, Synthetix, Lido, Pyth, Threshold, and many more. Join us at Wormhole Labs and help shape the future of interoperability.
Job Summary
The Responsibilities
šSupport and execute a comprehensive marketing strategy aligned with ecosystem-wide goals and industry trends šLead and mentor a high-performing marketing team, fostering a culture of innovation, and collaboration. šCreate compelling narratives that effectively communicate our value proposition to a diverse institutional and retail base šOversee the development of multi-channel marketing campaigns, including digital, content, event, and PR initiatives and align efforts with performance marketing plans. šCollaborate closely with product, sales, and business development teams to ensure marketing efforts support overall business objectives šManage relationships with external agencies and partners to maximize marketing impact and efficiency šAnalyze market trends, competitor activities, and campaign performance to continuously refine marketing strategies šEstablish and track key performance indicators (KPIs) to measure the effectiveness of marketing initiatives šManage the marketing budget, ensuring optimal allocation of resources šAct as a thought leader and brand ambassador, representing the company at industry events and in media engagements šOther duties as assigned
Ideal candidate
š8+ years of progressive marketing experience, with at least 3 years in a senior leadership role šProven track record in developing and executing successful marketing strategies in both Web3 and traditional sectors šYou have excellent communication skills and have experience of developing effective working relationships at senior levels across all functions šHighly motivated, creative, and results-driven self-starter with a passion for crypto šDeep understanding of cryptocurrency, blockchain technology, and the broader fintech landscape šExcellent leadership skills with the ability to inspire and manage high-performing teams šData-driven mindset with experience in marketing analytics and performance measurement
Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.
