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Plai Labs
Senior Marketing Manager
5 months ago | 546 views | 3 applications

Senior Marketing Manager

Full-time
Los Angeles

About the company

Our vision is clear: to transform every user into an innovator, every concept into impact. We’re making AI creation not just accessible, but a natural extension of your thought process—opening the doors to innovation for everyone.

Job Summary

Responsibilities

📍Establish, build and grow community on instagram, tiktok, X, discord, other social media. 📍Develop and oversee end to end marketing campaign activations. 📍Analyze user acquisition data and metrics to identify growth opportunities and optimize campaigns for maximum effectiveness. 📍Manage multiple concurrent projects and be responsible for vendor and/or contractor relationships.. 📍Collaborate with the product team to understand key features and benefits, translating technical details into compelling and user-centric messaging. 📍Work cross-functionally with the product team to ensure alignment between marketing efforts and overall business objectives. 📍Manage and optimize marketing spend to achieve maximum ROI. 📍Develop and maintain KPI reports to track the success of user acquisition campaigns and provide insights for continuous improvement.

Requirements

📍5+ years of experience in mobile app marketing with a focus on user acquisition and community growth. 📍Data-driven, analytical thinker who able to interpret and report performance data, and make recommendations to executive leadership. 📍Proven track record of leveraging earned and owned media to drive growth. 📍Demonstrated success in community building initiatives. 📍Experience managing paid acquisition budgets. 📍Strong organizational skills with the ability to manage multiple projects and priorities. 📍Analytical mindset with the ability to interpret data and make data-driven decisions. 📍Excellent communication and collaboration skills.

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