About the company
Blockchain.com (formerly Blockchain.info) is a cryptocurrency financial services company. The company began as the first Bitcoin blockchain explorer in 2011 and later created a cryptocurrency wallet that accounted for 28% of bitcoin transactions between 2012 and 2020. It also operates a cryptocurrency exchange and provides institutional markets lending business and data, charts, and analytics.
Job Summary
What you will do:
📍Blockchain.com’s Community Marketing Efforts: 📍Lead the strategy and execution of cultivating Blockchain.com’s community. 📍Offline Community (Events) & Sourcing Content for Social Media: 📍Set the strategy, planning, and execution of our events to strengthen our presence in key locations (London, Paris, Singapore, Miami). 📍Source and curate content for social media platforms at these events, collaborating with our Growth Marketing Associate. 📍Online Community: 📍Support the launch and management of an online community forum, fostering discussions and user engagement. 📍Contribute to social media content creation, ensuring alignment with the overall community and marketing strategies. 📍PR Agency Coordination and Speaking Opportunities: 📍Work alongside our PR Agency and the Head of Growth Marketing to organize speaking opportunities for senior team members at relevant conferences and events. 📍Podcast Management: 📍Oversee and manage the production of episodes for Blockchain.com’s podcast, working closely with our Co-Founder and Head of Growth Marketing to create and distribute regular and engaging episodes. 📍Collaborate with internal and external stakeholders to identify relevant topics and guests. B2B Marketing Efforts: 📍Occasionally contribute to B2B marketing efforts through events with the B2B Sales Team. 📍Collaborate with Growth Marketing: 📍This role sits within Blockchain.com’s Growth Marketing Team, and you will often collaborate with the team on ad-hoc projects and product launches, ensuring a cohesive and integrated marketing approach.
Skills we’re looking for:
📍Excellent communication and interpersonal skills: you’re comfortable talking to customers, prospective clients, and members of our community. 📍Event Management: You’ve organized events of varying scales, including small community events focused on user feedback and cultivating an engaged audience (either online or offline). 📍Creativity and marketing design skills: You don’t need to be able to design your own assets from scratch (but we’d love it if you could!), but being comfortable with a tool like Canva and producing assets using existing templates. 📍Copywriting: Display excellent written communication skills and the ability to craft engaging and persuasive copy. Experience in writing compelling marketing content across different channels is highly valued. 📍Passion for Crypto: Show a genuine passion for the cryptocurrency industry and stay up-to-date with the latest trends and developments. Your enthusiasm for crypto will contribute to your ability to create impactful marketing campaigns.