About the company
Wallex Group is a Fintech Solution Provider, who tries to empower people towards financial independence and self-determination.
Job Summary
Responsibilities
šAs our Expected Senior Brand Manager, you'll be responsible for: šCreating marketing & Branding campaigns including campaign strategies and execution, sales promotions, and public relations efforts. šDevelop company brands by determining which products or services will be offered, what features they will have, and how they will be priced. šConducting market research to determine customer preferences and buying habits in order to create effective marketing strategies. šOverseeing the design of print advertisements, brochures, product labels, and other marketing materials. šMonitoring competitorsā activities to identify new trends and adjust the companyās strategy accordingly šReviewing customer feedback to identify areas for improvement and make adjustments to existing products or develop new ones šAnalyzing data to determine the effectiveness of campaigns and marketing strategies šConducting focus groups to gather feedback from consumers about products or services
Requirements
šProven ability to develop brand and marketing strategies and communicate recommendations to executives šExperience in identifying target audiences and devising effective campaigns šExcellent understanding of the full marketing mix šData-driven thinking and an affinity for numbers šStrong analytical skills partnered with a creative mind šUp-to-date with latest trends and marketing best practices šOutstanding communication skills