Responsibilities:

📍Develop and lead programmatic media strategy across APAC markets 📍Identify growth opportunities across new markets, platforms, ad formats, and inventory types 📍Execute and optimize media buying across open auctions, PMPs, preferred deals, and programmatic guaranteed (PG) 📍Leverage AI, machine learning, and automation to improve targeting, bidding, and creative performance 📍Define and enforce best practices across frequency capping, remarketing, brand safety, and DCO 📍Research, test, and scale emerging channels and formats such as contextual targeting, CTV, programmatic audio, and DOOH

Requirements:

📍Strong hands-on experience in programmatic advertising across app and web platforms 📍Deep understanding of programmatic trends, technologies, and best practices 📍Existing relationships with programmatic platforms and networks 📍Ideal to have exposure with AppsFlyer products 📍Strong analytical and reporting skills 📍Experience in crypto, fintech, or online trading platforms 📍Strong APAC-focused programmatic experience

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