About the company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. For more information, visit https://www.paypal.com , https://about.pypl.com and https://investor.pypl.com. PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected].
Job Summary
What You’ll Do
📍Develop marketing strategies that drive financial services portfolio growth and deliver against our consumer segment KPIs through the full funnel, partnering closely with global marketing and commercial leaders to create marketing plans that are locally relevant and aligned to business priorities. 📍Define and monitor the critical metrics for measuring success of financial services marketing activities and own end-to-end reporting of marketing performance across channels and markets. 📍Collaborate with Product/Design/Eng/Market Research to influence product roadmaps with the goal of increasing product adoption, differentiation, and customer growth 📍Define audience, global positioning, messaging and go-to-market strategies that enable marketing, comms, and partner teams to grow awareness, consideration, and usage. 📍Maintain a deep understanding of the competitive landscape, industry trends, and customer needs, and act as voice of the customer at all stages of the product lifecycle, from product innovation through to marketing strategy. 📍Establish strong relationships with Product, Analytics, Commercial Growth, Comms, Lifecycle Marketing, Geo Marketing, Creative & Media, and other cross-functional groups to enable collaboration and communication across groups.
What You’ll Bring
📍10-15 years experience in product marketing and go-to-market strategy
📍Experience working globally
📍Strong executive presence – you know how to sell in an idea, clearly communicate key takeaways, and get your point of view or strategy across flawlessly - whether it’s written, spoken, or in a PowerPoint slide.
📍Passion for customer-centric strategy, with experience in generating qualitative and quantitative insights and using those insights to inform marketing strategies.
📍Team player who knows how to walk through walls and make friends along the way. You can lead a matrixed team from idea inception through to a successful finish.
📍The ability to distill complex information into understandable, actionable, persuasive messages and strategies.
📍Fast study. You learn quickly and can roll up your sleeves to problem solve and get it done.
