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Bitpanda
Performance Marketing Specialist
atĀ Bitpanda
about 1 month ago | 198 views | 1 applications

Performance Marketing Specialist

Full-time
Austria

About the company

As an Austrian-founded company, our company headquarters is located in Vienna, so you'll notice a lot of our roles target here. However, as we also have talent hubs in other cities across Europe (Amsterdam, Berlin, Barcelona, Bucharest) many of our positions are open to these locations as well.

Job Summary

What you will do

šŸ“Plan, execute and optimise performance marketing campaigns across a number of platforms and channels including Google, Apple Search Ads, Meta & Reddit, to drive qualified traffic, increase conversions, and meet performance goals. šŸ“Monitor campaign performance, interpret data, and identify trends and insights to continuously improve campaign effectiveness. šŸ“Conduct in-depth keyword research, competitor analysis, and audience targeting to identify opportunities for campaign optimisation and growth. šŸ“Identifying areas of improvement including keyword research, bid management, ad copy optimisation, ad extensions, targeting, landing page optimisation, etc. šŸ“Track, analyse, and report on key performance metrics, providing regular updates to stakeholders on campaign performance and recommendations for optimisation.

Who you are

šŸ“1-2 years of performance media experience managing large scale campaigns across both search and social. šŸ“Strong knowledge of paid platforms and tracking tools (Google Ads, Bing Ads, Apple Search Ads, Meta, Google Analytics, Adjust experience is a plus). šŸ“Performance-oriented, able to understand, analyse, report, and optimise on ROAS. Strong aptitude for numerical detail and advanced Excel skills. šŸ“Strong communication skills, ability to connect easily with variety of stakeholders and partners. šŸ“Great attention to detail and a methodical approach to work.

The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.

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