About the company
VMLY&R COMMERCE is WPPās newest end-to-end Creative Commerce Company. āÆBuilt on the commerce expertise of Geometry and scaled through VMLY&Rās connected brand promise, we help modern brands grow by unifying marketing strategies around commerce. We believe the space of commerce holds the most untapped creative potential to grow brands and people. āÆLiving CommerceTMāÆis our proprietary approach and platform that guides how we work. By understanding how, when and why people buy, we deliver the most engaging and culturally-relevant creative commerce experiences across Retail, Experience, Design and Innovation. We do this as part of a network of 13,000 specialists across 80 countries, everywhere life intersects with commerce ā this is end-to-end. We're committed to building a united global network of creators and thinkers, regardless of their age, race, skin color, religion, disability, sexual orientation, gender identity or expression. With over 12,000 employees across the globe, our influence is made stronger by applying our collective experiences to tell stories that not only sell products and experiences, but also guarantee positive representations of all communities.
Job Summary
WHERE YOU SHINE
šThe Media Planner will be responsible for planning, negotiating and executing Omnichannel performance media strategies, as part of the Omnichannel Media Team. The Media Planner will be able to manage daily planning and analysis, while maintaining strong relationships with internal teams, publishers and partner agencies.
WHAT YOUR SUCCESS WILL LOOK LIKE
šAssist in media strategy development and execution for Fortune 500 client šAssist in the development and execution of omnichannel media strategies šDevelop and share POVs on new client opportunities šManage the daily oversight of campaign activities šManage campaign authorizations, budgets, reconciliations šAct as a liaison between the media and account team to ensure that project milestones, timelines, and deliverables are met šInteract daily and maintain rapport with media publishers šAnalyze research data and media/marketing information; shares information with clients šMonitors and assess ongoing campaign performance; assist in strategic analysis of campaigns šMonitor and track media spend, compare against client budget, and alert team of any discrepancies
WHO YOU ARE AND WHAT YOU BRING
šBachelorās degree in advertising, marketing, related field or the equivalent combination of education and experience š1-3 years of media experience in an agency setting; digital, traditional and/or direct response experience šStrong communication skills, both verbal and written šKeen attention to detail with strong mathematical and Microsoft Excel skills; able to identify and understand anomalies in large data sets šKnowledge of and competence in working with media buying software, DDS preferred šAble to build relationships across the team, department, vendors and clients šProactive approach, demonstrated by: šProviding regular project timeline and budget updates to team/manager šAnticipating potential problems and obstacles to project success, communicating concerns and potential solutions with team šDeveloping an understanding of new/emerging media developments and sharing with the broader team internally šAble to review results and performance of paid media campaigns based on predetermined success indicators and determine effectiveness