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VMLY&R COMMERCE
Media planner
11 months ago | 992 views | 1 applications

About the company

VMLY&R COMMERCE is WPP’s newest end-to-end Creative Commerce Company.  Built on the commerce expertise of Geometry and scaled through VMLY&R’s connected brand promise, we help modern brands grow by unifying marketing strategies around commerce. We believe the space of commerce holds the most untapped creative potential to grow brands and people.  Living CommerceTM is our proprietary approach and platform that guides how we work. By understanding how, when and why people buy, we deliver the most engaging and culturally-relevant creative commerce experiences across Retail, Experience, Design and Innovation. We do this as part of a network of 13,000 specialists across 80 countries, everywhere life intersects with commerce – this is end-to-end. We're committed to building a united global network of creators and thinkers, regardless of their age, race, skin color, religion, disability, sexual orientation, gender identity or expression. With over 12,000 employees across the globe, our influence is made stronger by applying our collective experiences to tell stories that not only sell products and experiences, but also guarantee positive representations of all communities.

Job Summary

WHERE YOU SHINE

📍The Media Planner will be responsible for planning, negotiating and executing Omnichannel performance media strategies, as part of the Omnichannel Media Team. The Media Planner will be able to manage daily planning and analysis, while maintaining strong relationships with internal teams, publishers and partner agencies.

WHAT YOUR SUCCESS WILL LOOK LIKE

📍Assist in media strategy development and execution for Fortune 500 client 📍Assist in the development and execution of omnichannel media strategies 📍Develop and share POVs on new client opportunities 📍Manage the daily oversight of campaign activities 📍Manage campaign authorizations, budgets, reconciliations 📍Act as a liaison between the media and account team to ensure that project milestones, timelines, and deliverables are met 📍Interact daily and maintain rapport with media publishers 📍Analyze research data and media/marketing information; shares information with clients 📍Monitors and assess ongoing campaign performance; assist in strategic analysis of campaigns 📍Monitor and track media spend, compare against client budget, and alert team of any discrepancies

WHO YOU ARE AND WHAT YOU BRING

📍Bachelor’s degree in advertising, marketing, related field or the equivalent combination of education and experience 📍1-3 years of media experience in an agency setting; digital, traditional and/or direct response experience 📍Strong communication skills, both verbal and written 📍Keen attention to detail with strong mathematical and Microsoft Excel skills; able to identify and understand anomalies in large data sets 📍Knowledge of and competence in working with media buying software, DDS preferred 📍Able to build relationships across the team, department, vendors and clients 📍Proactive approach, demonstrated by: 📍Providing regular project timeline and budget updates to team/manager 📍Anticipating potential problems and obstacles to project success, communicating concerns and potential solutions with team 📍Developing an understanding of new/emerging media developments and sharing with the broader team internally 📍Able to review results and performance of paid media campaigns based on predetermined success indicators and determine effectiveness

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