About the company
About OKX OKX is a leading crypto trading app, and a Web3 ecosystem. Trusted by more than 20 million global customers in over 180 international markets, OKX is known for being the fastest and most reliable crypto trading app of choice for investors and professional traders globally. Our Singapore office is a Product and Engineering hub and we are in the progress of expanding our teams in Singapore for the continuous growth of our global business. We build and maintain core trading platform with millions of daily active users. Design, Product and Engineering teams work cross-functionally to identify customer needs, and ship high-quality new features through fast iterations.
Job Summary
Key Responsibilities:
📍Campaign Support: work closely with Integrated Marketing Manager to execute monthly regional marketing campaigns to drive conversions and new revenue. 📍Lifecycle Marketing: execute and monitor each touchpoint of the users’ journey from their first sign-up to loyalty and referrals. Run A/B tests to improve copies, visuals and offer placement throughout all channels. 📍Email Marketing: create outbound email templates and campaigns, including testing, personalization, and targeting. 📍Partnerships and Media Collaboration: Assist in identifying potential brand partnerships and collaborate with media outlets to amplify our online presence and drive product adoption in the region. 📍Event Planning: Assist in planning and execution of regional marketing events and activities with the partners 📍Data Analysis: Regularly monitor campaign metrics and channels’ performance to identify trends and make recommendations for timely improvements. 📍Marketing Operations: strong ownership of day-to-day marketing requests that include content creation, reports and dashboard management. 📍Cross-Functional Collaboration: work closely with cross-functional teams to ensure campaigns, strategies, and new initiatives are executed timely.
Qualifications:
📍Bachelor's degree in marketing or a related field. 📍Minimum 1 years of experience in a fast-paced tech or crypto company or relevant internships. 📍Russian-native speaker, advanced or fluent in English. 📍You are a go-getter, excited to drive growth, and creative in your approach. 📍Strong organizational skills and attention to detail. 📍Knowledge of productivity tools such as Microsoft Suit, Slack, Jira, Trello 📍Basic knowledge of cryptocurrency and blockchain technology is a plus. 📍Ability to work in a fast-paced, dynamic environment. 📍Strong problem-solving skills and a proactive approach.