Key Responsibilities

📍Plan, execute, and optimize integrated marketing campaigns across social, performance ads, influencers, community platforms, and partnerships 📍Drive user acquisition, activation, retention, and engagement for players across global markets 📍Build and scale the Helium Wars community across Discord, Telegram, X, and other relevant platforms 📍Manage influencer, KOL and creator collaborations across gaming ecosystems 📍Lead launch strategies for game updates, seasons, features, and ecosystem initiatives 📍Design and execute community-driven campaigns such as quests, events, early access programs, and on-chain or off-chain activations 📍Track and analyze marketing performance (CPI, CAC, retention, LTV, engagement) and continuously iterate based on data 📍Collaborate closely with product, design, growth, and leadership teams to align marketing with product and business goals 📍Stay ahead of trends in gaming, digital marketing, and gaming ecosystems and apply them pragmatically

Required Qualifications

📍4–8 years of experience in marketing, growth, or community roles 📍Experience marketing games, consumer apps, or digital products at scale 📍Strong understanding of performance marketing, content strategy, influencer marketing, and community building 📍Data-driven mindset with experience using analytics and growth tools 📍Strong communication, storytelling, and execution skills 📍Experience with game launches, live-ops marketing, or esports communities 📍Genuine interest in gaming and emerging technology

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