About the company
Base is looking to hire an Associate Creative Director to join their team. This is a full-time position that can be done remotely anywhere in the United States. Base - A new Ethereum L2, incubated by Coinbase and built on the open-source OP Stack.
Job Summary
What You’ll Be Doing
- Content & Distribution 📍Lead Base Africa’s content engine i.e. curating stories, trends, and moments that showcase African builders and startups. 📍Create and distribute content across social media channels to grow awareness beyond crypto-native circles. 📍Work with creators, influencers, and community partners to co-create high-context, platform-native content. 📍Track and analyze what performs using data to refine tone, frequency, and storytelling formats. 📍Translate ecosystem wins (builders, projects, launches, partnerships) into compelling narratives and content series.
- Community & Ecosystem Growth 📍Identify and activate partnerships across accelerators, VCs, universities, and media outlets. 📍Support community-driven content initiatives - podcasts, interviews, recap reels, newsletters, or builder spotlight campaigns. 📍Curate online and IRL moments that bring builders together and generate stories worth sharing. 📍Amplify Base programs (fellowships, buildathons, launchpads) through storytelling, recaps, and social distribution.
- Program Support & Ops 📍Support the entire Africa team in executing founder and builder programs - managing operations, communications, and content rollouts. 📍Coordinate across marketing, ops, and all Africa regional leads to ensure stories from each program are captured and shared. 📍Help measure and communicate impact through content dashboards, social metrics, and builder success stories.
What We’re Looking For
Must-Haves 📍2–4 years of experience in content or marketing roles - ideally in tech, startups, or creator ecosystems. 📍Strong understanding of social distribution, you know how to craft posts, videos, and narratives that travel. 📍A natural storyteller who can turn a builder’s journey into a thread, clip, or case study. 📍Operationally strong you can move projects from concept to publish fast. 📍Excited about the intersection of content, community, and onchain innovation in Africa. 📍Based in Kenya
If you’re passionate about blockchain and decentralized technologies, explore more opportunities in web3 and cryptocurrency careers.
