About the company
A crypto-focused organization emerged during the 2017 crypto-boom to spotlight innovators and expose fraudulent activities. Subsequently, it secured $2 million in late 2018. Originating from New York, the organization has evolved into a global news and research entity spanning various time zones. Now, it endeavors to provide retail investors with insights akin to those of insiders. Through a systematic evaluation of numerous crypto projects, it delivers valuable insights to subscribers and remains committed to reporting relevant news and emerging trends in the industry.
Job Summary
Responsibilities:
šDevelop and execute a comprehensive social media strategy aligned with the overall marketing goals and target audiences šRun the day-to-day operations of social platforms (Twitter/X, LinkedIn, Farcaster, Discord, Telegram etc.) šDevelop social media content in the form of tweets, blog posts. Scaling brand and company awareness through various social media channels šManage marketing campaigns, adhering to timelines and deadlines šTrack performance metrics, measure the success of campaigns, and make data-driven decisions for optimization
Requirements
š2+ years of web3 marketing experience šProven record of running successful marketing campaigns šGeneral knowledge of Search Engine Optimization and internet ranking for web content šRelevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention šStrong understanding of marketing communications strategy and how to effortlessly utilize these concepts throughout various forms of outreach
