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Affiliate Marketing Manager
at Kraken
9 months ago | 1041 views | 8 applications

Affiliate Marketing Manager

Per year
$70,000 To $220,000

About the company

Kraken, the trusted and secure digital asset exchange, is on a mission to accelerate the adoption of cryptocurrency so that you and the rest of the world can achieve financial freedom and inclusion. Our 2,350+ Krakenites are a world-class team ranging from the crypto-curious to industry experts, united by our desire to discover and unlock the potential of crypto and blockchain technology. As a fully remote company, we already have Krakenites in 70+ countries (speaking 50+ languages). We're one of the most diverse organizations on the planet and this remains key to our values. We continue to lead the industry with new product advancements like Kraken NFT, on- and off-chain staking and instant bitcoin transfers via the Lightning Network.

Job Summary

The Opportunity

📍Develop the regional affiliate strategy in Kraken’s priority markets. 📍Recruit new affiliates that align with the company’s goals and brand. 📍Manage and nurture relationships with top affiliates to scale partnerships. 📍Dive into data to identify areas of opportunity and share regular performance updates. 📍Monitor affiliate content to enforce regional and product specific compliance. 📍Plan and execute regular placement, partner, and creative tests to improve program metrics. 📍Partner with marketing stakeholders to support go-to-market and promotional campaigns. 📍Collaborate with external agencies to develop and execute program strategy.

Skills you should HODL

📍5+ years of experience in affiliate marketing with a proven track record of success in optimizing and scaling lead generation programs with annual budgets in excess of $2m. 📍Ability to negotiate placements, payout structures, and terms with affiliates. 📍Proficiency in affiliate marketing platforms and tools, Impact preferred. 📍Creativity and persistence to pursue unconventional partnerships. 📍Experience working in cross-functional teams in a fast-paced environment. 📍Exceptional data analysis skills and a strong understanding of performance KPIs including CAC, ARPU, and ROI. 📍Excellent written and verbal communication skills in an asynchronous environment. 📍Strong knowledge and passion for the crypto industry 📍Experience in crypto/fintech is a plus but not required

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