About the role:

World is looking for a UX Design Lead to own the end-to-end user experience for their biometric iris-verification ecosystem. This role spans the full journey of both the person being scanned and the device operator who facilitates verification across a global deployment environment. You will shape every touchpoint — physical, digital, audio, and environmental — and ensure a seamless, intuitive, and trustworthy experience.

As a senior member of the Design Lab, you will drive research, concept development, new product introduction, and ongoing support for millions of in-field devices, working closely with industrial design, hardware engineering, software, research, operations, and leadership.

Responsibilities:

📍Define and evolve the complete experience for participants and operators across all contexts of use. 📍Create unified experience principles and frameworks that scale across product lines, regions, and user profiles. 📍Own content, cues, and instructional elements across out-of-box experience (OOBE), device surfaces and enclosure, device stands, accessories, and deployment environments. 📍Own UX for all digital surfaces, including on-device UI, remote displays and operator consoles, mobile apps, and web flows. 📍Design and specify audio cues, sound design, lighting cues and behaviors, and haptics or physical feedback. 📍Plan and conduct user research with participants, operators, and deployment partners. 📍Translate insights into product requirements, prototypes, service flows, and design guidelines. 📍Lead UX development from concept through launch for new hardware and software products. 📍Partner with engineering and manufacturing teams to ensure design intent is preserved through build stages. 📍Monitor the performance of the end-to-end experience in real-world deployments and drive iterative improvements based on data and field feedback.

Requirements:

📍7+ years of UX, service design, or multi-modal experience design, ideally with hardware + software products. 📍A strong portfolio demonstrating end-to-end systems thinking and multi-touchpoint experience design. 📍Expertise in designing experiences that blend physical, digital, and sensory inputs. 📍Hands-on prototyping skills (Figma, motion, audio, physical mockups). 📍Ability to lead research, synthesize complex data, and drive alignment across cross-functional teams. 📍Comfortable working in a fast-paced, iterative environment with high ambiguity.

Nice-to-have: 📍Experience working closely with hardware engineering, ID, firmware, and product teams.

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