What you’ll be doing (i.e. job duties)

📍Strategy & Planning 📍Develop and manage a holistic social content video strategy across primary platforms Instagram, TikTok, YouTube, as well as X and Base App 📍Set measurable goals and KPIs for growth, engagement, and conversion. 📍Conduct audience research and competitive analysis to inform direction 📍Content Creation & Campaigns 📍Collaborate with marketing, creative office, and community creators to create unique, engaging platform-native content. 📍Develop creative briefs and posting strategies aligned with key launches, campaigns, and cultural moments. 📍Experiment with emerging trends, formats, and technologies to keep the brand relevant and innovative. 📍Community & Engagement 📍Build and foster community through authentic engagement and creator collaborations. 📍Identify and amplify user-generated content and influencer partnerships. 📍Performance & Optimization 📍Track, analyze, and report performance metrics; translate insights into actionable recommendations and share with stakeholders. 📍Optimize content performance through A/B testing, creative iteration, and real-time trend monitoring.

What we look for in you (ie job requirements)

📍6+ years of experience in social media strategy, content marketing, or brand storytelling. 📍Deep understanding of platform algorithms, audience behavior, and content trends. 📍Strong creative instincts paired with analytical thinking. 📍Excellent writing and communication skills with a sharp visual eye. 📍Comfortable working cross-functionally with marketing, design, and growth teams. 📍Passionate about culture, creators, and what’s next for onchain media

If you’re passionate about blockchain and decentralized technologies, explore more opportunities in web3 and cryptocurrency careers.