About the company
Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services. Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.
Job Summary
What You Will Do
šDevelop and execute a comprehensive social media strategy with šSenior Social Media Manager and/or Social Team to increase brand awareness, engagement, and community growth. šCreate, curate, and manage all published content (including Retweets or Reshares) relevant to our audience and aligned with our brand voice. šMonitor and analyze social media metrics to measure the success of campaigns and identify areas for improvement. šEngage with our community, respond to comments, messages, and interact with followers to foster a positive brand image. šStay updated with the latest trends, technologies, and developments in the crypto and Web3 space. šCollaborate with the marketing and design teams to ensure cohesive brand messaging across all channels. šManage social media advertising campaigns, budgets, and performance metrics.
What Youāll Need
šProven experience as a Social Media Manager or similar role, preferably in the crypto or Web3 industry. In-depth knowledge of X/ Twitter and its dynamics. šStrong understanding of the crypto and Web3 ecosystem, trends, and best practices. Excellent communication and interpersonal skills. šAbility to multitask and manage multiple projects simultaneously. šAnalytical mindset with proficiency in social media analytics tools. šCreative thinker with a passion for community engagement and brand storytelling. šBachelor's degree in Marketing, Communications, Business, or a related field is preferred.
