About the company
At PINTU, We are building the #1 crypto investment platform to focus on new investors in Indonesia and Southeast Asia. We know that 99% of new investors are underserved because existing solutions cater to the 1% who are pros and early adopters hence we built an app that helps them to learn, invest and sell cryptocurrencies with one click away.
Job Summary
In this role, you will
📍Execute social media strategies that align with overall marketing and business objectives. 📍Manage and grow Pintu's presence across key platforms including YouTube, Instagram, TikTok, X (Twitter), and Facebook. 📍Create, curate, and schedule engaging and relevant content tailored to each platform. 📍Collaborate with content creators, influencers, media partners, and community leaders to expand brand reach and visibility. 📍Monitor and analyze social media performance using native platform analytics and third-party tools (e.g., Emplifi, Meta Business Suite, TikTok Creative Center) to optimize campaigns. 📍Stay updated on crypto trends, pop culture, and the digital landscape in Indonesia to ensure Pintu remains culturally relevant. Candidate doesn’t need to be fluent in crypto, but a strong curiosity and willingness to learn about the industry is essential. 📍Work with the creative and product teams to ensure messaging is on-brand and visually consistent. 📍Drive measurable outcomes including engagement, impression, traffic, and followers growth.
Who We Are Looking For
📍Minimum 2 years of hands-on experience managing social media for consumer-facing brands or digital agencies. 📍Proven track record of scaling multiple social channels (YouTube, X/ Twitter, Facebook, Instagram, TikTok). 📍Strong knowledge of social media analytics and performance marketing metrics (CTR, CPM, installs, conversions, etc.). 📍Familiarity with analytics tools such as Meta Business Suite, Instagram Insights, YouTube Studio, Twitter Analytics, and TikTok Business Suite.
The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.
