About the company
Robinhood was founded on a simple idea: that our financial markets should be accessible to all. With customers at the heart of our decisions, Robinhood is lowering barriers and providing greater access to financial information. Together, we are building products and services that help create a financial system everyone can participate in.
Job Summary
Robinhood is hiring for our Product Marketing team. As one of the members of the team, you'll have a key role in building a world class Product Marketing function at Robinhood.
We are looking for customer-focused marketers who can create go-to-market strategies that drive adoption and sustained growth for new and existing products. You'll be responsible for developing the right value proposition, positioning, messaging, and channel strategy that resonate with customers; as well as post-launch marketing programs.
You’ll work on our most innovative and important products alongside cross-functional teams from Product Management, Operations, Design, Engineering, Research, and more.
What you’ll do day-to-day:
Drive market and competitive assessments with research and data teams by surfacing qualitative and quantitative customer insights to craft product strategies, ensure product-market fit, and shape the product roadmap. Create our go-to-market strategies by collaborating with our Marketing, Communications, Creative, Product, Data Science, Partnerships, Legal, and Compliance teams. Lead go-to-market execution for product and feature launches and ongoing marketing campaigns Track and analyze the impact of the work with our target customer in partnership with Product, Benchmarking, and Data Science teams Understand the multiple players in the ecosystem (including consumers, policymakers, regulators, news media, government) Be a strong customer champion, creative marketer, and problem solver. About you:
7+ years of professional work experience in a Product Marketing capacity Ability to break down complex concepts so that they’re simple, clear, and human Strong relationship building capabilities and ability to work cross-functionally Experience in tech companies where customer insight is paramount Experience in financial services preferred Data driven approach Qualitative analytical ability and familiarity with A/B testing Thrives in a fast-paced environment with a bias towards action
This role is also eligible for an annual discretionary bonus and participation in Robinhood’s equity plan.
Base pay is determined by market location and may vary depending on job-related knowledge, skills, and experience. Please note, some of our roles are open to additional levels which would impact the expected base pay.
We’re looking for more growth-minded and collaborative people to be a part of our journey in democratizing finance for all. If you’re ready to give 100% in helping us achieve our mission—we’d love to have you apply even if you feel unsure about whether you meet every single requirement in this posting. At Robinhood, we're looking for people invigorated by our mission, values, and drive to change the world, not just those who simply check off all the boxes.