What are the role responsibilities?

📍Develop and execute marketing strategies for blockchain products, ensuring they appeal to both technical experts and general audiences. 📍Collaborate closely with the product and technical teams to gain a deep understanding of the product features 📍Translate technical product details into compelling marketing messages that resonate with various target audiences. 📍Lead marketing campaigns, from conception to execution, leveraging diverse channels to maximize product visibility and adoption. 📍Educate both internal teams and external stakeholders on the nuances of blockchain technology, particularly decentralized governance, DAOs, community efforts, other blockchain protocols, and more. 📍Stay current with industry trends and competitive dynamics, integrating these insights into marketing strategies and campaigns. 📍Be the voice of technical and non technical users, and a trusted advocate to inform product messaging, brand differentiation, technical marketing content, and collateral. 📍Translate technical concepts into engaging content across marketing surfaces. 📍Own and manage key internal and external collateral such as pitch decks, case studies, enablement assets, product pages, and user comms. 📍Expert on the competitive blockchain landscape, market requirements, and overall product needs.

What skills do you bring?

📍Solid understanding of decentralized communities, DAOs, and blockchain technology. 📍Ability to communicate complex technical concepts effectively and devise marketing campaigns that resonate with both technical and non-technical audiences. 📍Proven experience in product marketing, ideally within the blockchain or related tech industries. 📍Strong grasp of blockchain technology, decentralized communities, and DAOs, with the ability to communicate these concepts effectively. 📍Creative and strategic thinking, capable of developing innovative marketing strategies that align with technical product features. 📍Exceptional communication and collaboration skills, essential for working with cross-functional teams and diverse audiences. 📍Demonstrated ability to lead and manage comprehensive marketing campaigns from start to finish.